Rap-Up is a magazine launched in 2001 by founder Devin Lazerine. The publication was originally a website devoted to hip hop, until Lazerine decided to pitch the possibility of a magazine to several publishers. The magazine is focused on the hip hop and R&B aspect of the music industry, and predominantly features interviews with artists, actors and other entertainers. Issued quarterly, the magazine's target audience was the 14 to 28 demographic, although the demographic has become older over time.
The magazine's first two issues were one time deals, although Lazerine and his brother Cameron received attention for their age and white background. The magazine restarted publication in 2005, when it managed to sell enough copies to ensure future releases. The magazine is sold in more than 20 countries, and a separate handbook has been released, chronicling the history of hip hop. The magazine has been nominated for two awards, and is often referenced by other magazines.
No, Rock and Roll, this is how you do rock n' roll
Rockin' Ruby
Here's how you sing it
Well now I gotta girl now and Ruby is her name
Let's see I need some beat boys
Well this girl don't love me, but I love her just the same
Pick it up boys
Woah oh oh Ruby Ruby
How I want you
Like a ghost I'm a gonna haunt you
Ruby Ruby, Ruby will you be mine
Ruby Ruby Ruby Baby
Well now each time I see you, baby my heart cries
Ruby Ruby Ruby Baby
Ah it does Ruby
Well now I'm gonna steal you away from all those guys
Ruby Ruby Ruby Baby
Whoa oh oh oh oh oh
From the happy day I met you
I made a bet that I was gonna get you
Umm?
Ruby will you be mine
Let's oink awhile
oink oink
oink oink
oink oink bow
Whoa oh oh oh oh
oink oink
woof woof
Well I gotta girl I said Ruby is her name
What's her name?
Ruby
Carol
When this girl looks at me she just sets my soul aflame
Ruby Ruby Ruby Baby
Whoa oh oh oh oh
Forgot it
What are you gonna do now?
Aba zaba aba zaba zaba doo
Ruby Ruby Ruby Ruby Ruby Ruby Baby
You always forget the words, every time