Reddit is made up of over 100K interest-based communities where people dive into the topics most relevant to them.
People come to Reddit to be informed. Because they trust the opinions here, users look to Reddit for product and brand recommendations.
Explore our products and learn best practices for advertising on Reddit.
How we deliver results for all industries.
The first livestream AMA on Reddit resulting in 2M views
1.7x higher CTR compared to Reddit benchmark
#1 highest sales month with record-setting monthly revenue over past 7 years
8% lift in top-of-mind awareness among users who had not previously purchased Absolut
6.6x higher purchase intent compared to Kantar CPG category benchmark
10% brand favorability lift, 4x higher than industry norms
94% positive brand sentiment among comments in the engagement prompt
15% higher average revenue per install compared to benchmark
16% higher retention rate compare to organic user acquisition
The first tv show premiere on Reddit, earning significant reach and 95% upvotes
48% increase in brand mentions post-campaign compared to prior timeframe
60% lower CPC, 5.6x higher CTR, 61% more efficient CPMs
86% more efficient CPM and 48% lower cost per registration than other channels
18% decrease in CPA with Reddit Pixel and Retargeting
20% lower cost per user compared to biggest spending partners
Authentic conversation drives 11% higher conversion rate than other channels
+66% Lift in site visits to the Adobe Creative Cloud site
2.7x higher unaided brand awareness compared to Kantar norms
10% lift in favorability and consideration intent, 22% higher CTR
2.6x higher conversion rate compared to biggest spending partners
115% increase in sessions per install by the conclusion of the test
80% lower cost per acquisition compared to other advertising platforms
3x higher post view to install compared to other sponsored content
5% increase in ROI and 10% decrease in CPA
39% lower cost per acquisition compared to other channels
Engagement goal that drove mid-funnel results
