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The term "hyperlocal" is becoming a misnomer by larryfeltonj in Journalism

[–]MarkLorando 1 point2 points  (0 children)

Interesting topic. I use the term "hyperlocal" to describe local coverage of interest only to the immediate residents of that community, and not the entire metro area our news organization serves. So when we launched a new content initiative serving one New Orleans suburb, I referred to it as "hyperlocal," even though it's a very large suburb (pop: 250,000).

Here's a link to the announcement of that initiative -- does this meet your definition of hyperlocal?

http://www.nola.com/northshore/index.ssf/2017/06/one_tammany_north_shore_news.html#incart_river_index

Maybe I am just eating the cheese, but this offense really is starting to sound like 2009 2.0 by MarkLorando in Saints

[–]MarkLorando[S] 5 points6 points  (0 children)

I'm with you. Didn't say Ginn > Cooks. Said for this team to get back to the 2009 level, Ginn has to bring what Devery brought. Hope springs eternal when they're practicing in shorts.

Maybe I am just eating the cheese, but this offense really is starting to sound like 2009 2.0 by MarkLorando in Saints

[–]MarkLorando[S] 6 points7 points  (0 children)

The key to me is Ginn. People forget how critical the Devery deep threat was to this offense. He was totally one-dimensional but he kept the safeties from crowding the line, cleared out the middle of the field for the underneath routes, and was responsible for most of the big-play daggers that just flat out demoralized defenses. They haven't had that since he left. If Ginn is that guy ... look out.

The FIRST time the Saints signed a Hall of Fame RB near the end of his career: 1967 photo by MarkLorando in Saints

[–]MarkLorando[S] 2 points3 points  (0 children)

All the talk about Adrian Peterson at OTA’s got me thinking about the first time the Saints brought in a Hall of Fame RB on the tail end of his career – Jim Taylor in 1967, the Saints’ first season. Did a quick search of our digital archives for photos from that season but could only find one -- granted, not the greatest shot, but still a pretty cool nostalgia trip. Here’s what the caption says:

“Jimmy Taylor (31) slices off left tackle the final two yards into the Browns' end zone for the Saints' touchdown in the second quarter of their pro game yesterday in Sugar Bowl Stadium before 77,045 spectators. Looking on are the Saints' Bill Kilmer (17) who handed off to Taylor, and the Browns' Jack Gregory (81). The Browns won 42-7. Picayune Staff Photo.”

Sounds like Peterson’s got a little more left in the tank than Jimmy Taylor had in his early 30’s. Hope so …

Cutting-edge mobile TV production technology circa 1950 by MarkLorando in TheWayWeWere

[–]MarkLorando[S] 1 point2 points  (0 children)

Right? Wish I could have seen them load that big stationary camera into the back of that van.

Cutting-edge mobile TV production technology circa 1950 by MarkLorando in TheWayWeWere

[–]MarkLorando[S] 1 point2 points  (0 children)

Ragtops! That's crazy. I always looked at that picture and imagined the camera guys stuffed a blanket up there to cover the hole they made. Thanks for the clarification. Another delightful detail.

Cutting-edge mobile TV production technology circa 1950 by MarkLorando in TheWayWeWere

[–]MarkLorando[S] 3 points4 points  (0 children)

I used to be a TV critic and came across this photo while reporting on the history of WDSU, the first TV station in New Orleans. Among their early innovations: a mobile production unit, which basically consisted of cutting a hole in the roof of VW van and sticking a TV camera through it. This is in the heart of the French Quarter in or around 1950. Photo is from The Times-Picayune archives and has a C.F. Weber Photography, Inc. credit. Pretty classic.

Another article shaming local news organizations for seeking profitability and audience growth. Sigh. by MarkLorando in Journalism

[–]MarkLorando[S] 1 point2 points  (0 children)

I just object to the general tone of the piece, and so many other self-loathing stories about local news orgs fighting for their financial survival. Newspapers have always relied on a certain amount of trivial content (comics, puzzles, horoscopes, celebrity news, advice columns, etc.) to attract an audience large enough to fund serious journalism. Yet every trivial, traffic-generating online post is held up as evidence that journalism is selling out. Are local newsrooms still finding their online voice and calibrating the right content mix? Absolutely. Are local sales teams still figuring out the right balance of programmatic and O&O revenue? No doubt. But those are natural byproducts of disruption. Those are media companies with broken business models fighting for their financial lives. I would have wished for a more nuanced framing of that process from CJR.

Insurance charged this woman $284 for a blood test she could have gotten for $34 if she had paid cash. by MarkLorando in Health

[–]MarkLorando[S] 2 points3 points  (0 children)

These are great points. Hospital administrators are reluctant to say this on the record because they don't want to sound "anti-patient," but one told me privately that their billing department "spends all day, every day explaining to patients what their insurance does and does not cover." The point was that people usually shop for the cheapest insurance, not the best, then blame the hospitals for the big bill. The problem arises when the conversation about what is covered and how much it will cost happens AFTER treatment, not before. And that is how it plays out almost 100% of the time.

Surely this Allen Toussaint album is one of the greatest cover art-label combos of all time. by MarkLorando in vinyl

[–]MarkLorando[S] 0 points1 point  (0 children)

I can't. Don't know the history, unfortunately. It's entirely possible that Toussaint self-published the record and this is the only thing that ever appeared on the label. The name is a nod to Cayenne pepper, which is a staple in spicy Cajun recipes ... but you knew that.

Insurance charged this woman $284 for a blood test she could have gotten for $34 if she had paid cash. by MarkLorando in Health

[–]MarkLorando[S] 4 points5 points  (0 children)

Many of the hospitals in the area declined to share their cash prices with us, and do not make them readily available to patients. Some released the prices only after we started publishing stories about it. Others just flat out refuse to make that most basic consumer information available. A lack of transparency is built into the system.

Surely this Allen Toussaint album is one of the greatest cover art-label combos of all time. by MarkLorando in vinyl

[–]MarkLorando[S] 8 points9 points  (0 children)

Allen Toussaint gave me this signed "Mr. Mardi Gras" album cover after I interviewed him for a feature about a BBC live broadcast from Mardi Gras in 1987 or 1988. I pulled it out after he died in 2015, and my favorite thing about it wasn't the autograph -- "Life, Love and Faith" -- it was the name of the label: Cayenne Records. Priceless. Now permanently and prominently on display in my office. Thought y'all might enjoy it.