This Month
- Opinion
- US votes 2020
Another epic fail for the liberal elite
The clanging bias, euphemistic pussy-footing and pie-eyed focus of many major media outlets played right into Trump's hands, writes Parnell Palme McGuinness.
- Parnell Palme McGuinness
- Opinion
- US votes 2020
A tight race is bad but on social media it is catastrophic
It shouldn't take such a malevolently strange era as the Trump presidency to show that social media platforms need to invest in policing content. A Biden administration must stop this madness. Â
- Paul Smith
The analyst who quit his job to sail the world (permanently)
Along the way, Brian Trautman met his wife, started a family, and garnered a 'six figure' salary via Patreon, YouTube and Facebook.
- Jefferson Graham
Welcome to TikTok houses: homes for young influencers
Influencers with large fan bases tend to make their money from brands that pay them to create posts about their products. Creator houses are an evolution of this model.
- Katharine Gemmell
- Opinion
- Tech crackdown
Big tech on the nose as Aussies demand accountability and tougher laws
Overwhelmingly people believe the big tech companies that help shape so many parts of their daily lives are untrustworthy and need bringing into line.
- Paul Smith
Afterpay underscores fashion links in TikTok campaign
Afterpay turned to TikTok users to strike four poses for its #AfterpayRunway challenge, a dance campaign designed to echo the buy now, pay later company's payment process.
- Natasha Gillezeau
October
Facebook flags rising costs on tech's 'Super Thursday'
Strong results for US tech companies were offset by guidance for rising costs as investors, already nervous over COVID-19's resurgence, sent US futures lower.
- Tom Richardson
Twitter adds one million users, falling short of estimates
While new users proved hard to hook, advertisers flocked to the social media company, driving quarterly sales well above analysts' estimates.
- Kurt Wagner
Facebook warns of tough 2021 as pandemic boosts ad revenue
The social media company said in its outlook that it faced "a significant amount of uncertainty", citing in part impending privacy changes by Apple.
- Katie Paul and Noor Zainab Hussain
Instagram sacking failed to consider COVID-19 reality, tribunal rules
An employer failed to recognise the constraints of COVID-19 when it fired an employee for poor performance and disparaging Instagram posts, Fair Work has found.
- Updated
- David Marin-Guzman
- Exclusive
- Funding
Aussie social media start-up taps global investors for $15m
Linktree, an Aussie start-up that lets people link all their online accounts together, has banked a big first funding round.
- Natasha Gillezeau
TikTok 'skinfluencers' are changing the skincare marketing game
YouTube paved the way for the beauty influencer era, but TikTok is helping spawn a growing skin-influencer community, laced with political commentary and internet meme culture.
- Natasha Gillezeau
Business reporting of cyber attacks will be a game changer
The country's top cyber intelligence operative says the government's cyber security strategy is a 'step change' in protecting organisations' computer systems from attacks.
- Andrew Tillett
Cole Haan teams with Slack to drop limited-edition sneaker collection
The shoe maker says the trainers were inspired by 'the pandemic-related rise of remote working' that has led many businesses to rely on the messaging software.
- Bethany Biron
#stayinthebush hashtag revolution keeps tourism ticking
Regional tourism operators are using social media to convince Australians to go bush this year, as city dwellers turn intrastate in the hunt for a getaway.
- Natasha Gillezeau
September
Despite pressure, TikTok is growing faster than any other mobile app
As talk of a ban heats up in the US, so too is the pace of new downloads for the video-sharing social networking service.
- Natasha Gillezeau and Max Mason
TikTok exec says platform doesn't censor content with China in mind
TikTok has come under intense scrutiny due to its ownership by private Chinese company ByteDance and links to the Chinese Communist Party.
- Updated
- Max Mason
- Exclusive
- Networking
'Not just a place for blue suits': LinkedIn unveils new look
LinkedIn is due to reveal a new look on Friday featuring a new search function and improved messaging, as well as the global rollout of LinkedIn stories which has been tested in the Australian market since June.
- Updated
- Natasha Boddy
Big data shows nature is having a pandemic renaissance
Social media and search input data from the past month shows Australians have been hankering for nature and outdoor activities more than six months ago before the pandemic hit.
- Natasha Gillezeau
Fitness app founders turn hobby into 250k community
Health and fitness entrepreneurs Steph Claire Smith and Laura Henshaw say their success is built on understanding the needs and wants of their community.
- Natasha Gillezeau
