Everything matters when it comes to building a strong brand. Everything!

Sound Strategy. Amazing Creative. Incredible Service.

The BLÜ Group – Advertising & Marketing is a forward-thinking, full-service, Wisconsin-based advertising agency.

Dedicated to doing whatever it takes

Since 2004 our team has been focused on doing whatever it takes to strengthen brands and grow businesses. From small, local mom and pops to large, national corporations, we have the experience necessary to help increase your bottom line.

Featured Work

WE’RE NOT HERE TO WIN AWARDS

Our creative is designed to deliver positive results…period

Creative Showcase

HART Design & Manufacturing

Strategy, Collateral, Consulting, Website, Digital Marketing

Westby Cooperative Creamery

Strategy, Collateral, Consulting, Digital Marketing

Choral Tracks

Brand Strategy, Collateral, Digital Marketing

Serenity Waters Spa

Strategy, Collateral, Website, Digital Marketing

More Work

Our Services

Full-service. Soup to nuts. The whole kit and caboodle. No matter what phrase you prefer to use to describe us to your associates in the board room or friends at the bar, we do it all.

Strategy
Websites

Whether it’s a brand new website, a “simple” refresh, or a much larger project, our website design and development team is here for you. We have built hundreds of custom websites over the years and want your business to have an amazing website that brings your ideas and brand to life.

We can handle everything web related in-house. From domain names and hosting to e-mail, SSL certificates, and website scans, we have what you need.

We meet our deadlines, stay on budget, and keep you informed every step of the way.
Design

Is it cool? Will it win awards? Who cares?! The real question when it comes to design is does it strengthen your brand, make the cash register ring, and your bottom line explode?

Our philosophy on advertising design is fairly simple – whatever works best to achieve the goals that our clients have given us is what we are going to do.

We are not biased towards one style or another and we understand every client and brand has their unique requirements. We believe in coming up with strategic and creative advertising campaigns that deliver positive results.
Digital Marketing

Your customers are online in one way or another and we are going to find them and give them what they want.

Do they like to find your products and services online using Google, Yahoo, or Bing? We’ll make sure you have a great website that is easily found.

Do they like to share content on social media networks like Facebook, Twitter, Instagram, YouTube, LinkedIn, and Pinterest? We’ll make sure you have content that is share-worthy and your audience grows.

Do they prefer to get offers via e-mail or text messages? Yeah, we do that too.

If they’re online…we’ll find them and bring them to you.
Social Media

Quality content that appeals to your target audience(s) put out on a consistent basis on the appropriate networks. This is a great place to start when it comes to social media, but it’s just the beginning.

Developing a content calendar weeks in advance can be very helpful vs. just posting something when you have time or remember. Prompt, professional follow-ups are extremely important. And add in the fact that organic reach is at an all-time low and ads and boosted / sponsored posts need to part of the mix.

We can help you with all of this. Whether we do it all for you depends on what works best for you and your brand. Let’s talk.
Photography / Videography

On location. In studio. Aerial. Indoor. Outdoors. Local. Nationwide.

Products. Models. Facilities. Simple. Complex.

Whatever you need to bring a project or campaign to life, our photographers and videographer are ready to blow your mind.

Check out our video showcase below to see a quick snapshot of our capabilities.

It all begins with a sound strategy

Taking the time to get to know your business, goals, competitors, and target audiences is the key to developing strategies that will result in long-term, sustained growth.

Amazing creative

Every client has different goals. Every brand has a unique personality. When we say Amazing Creative, we mean creating work that will strengthen your brand and get great results.

Incredible service

Dedicated. Easy to work with. Responsive. Engaged. Inquisitive. Fun. Respectful. Professional...but not stuffy. No matter how you define incredible service, it's what we deliver on a daily basis.

ABOUT BLÜ

EXPERIENCED ADVERTISING AND
MARKETING PROFESSIONALS

Learn More

The BLÜ Group team out for lunch in Downtown La Crosse, Wisconsin

The BLÜ Group team out for drinks in Downtown La Crosse, Wisconsin

The BLÜ Group team de-stressing with team yoga in Riverside Park along the Mississippi River

“Before they entered a single keystroke, they listened to what we were seeking and they listened to who we were. And when they eventually presented their plans to us it was clear they truly understood what WeHaKee Camp for Girls was all about – they knew how to tell our story.”

Bob Braun, Camp Director at WeHaKee Camp for Girls