Marketing Management Software
NewsCred's marketing management software is designed to maximize campaign visibility, increase brand control, and accelerate marketing velocity — all on a single platform that's purpose-built for marketers. Learn more about our best-in-class marketing management software today.
Modern, purpose-built tools specially
designed to manage the entire marketing
campaign & content lifecycle
Prioritize
Centralize and intelligently route ad hoc work requests to the right team members.
See how →
Collaborate
Create exceptional, on-brand marketing assets for any type of campaign.
See how →
One Marketing Management Software to Unify & Empower
Teams Across Every Phase of the Marketing Lifecycle
Prioritize
Collect, manage, and route unplanned work
Establish a formal intake process, standardize the collection of ad hoc requests, and natively integrate unplanned work into the existing workflows your teams use daily. NewsCred helps marketing and creative service teams collectively prioritize and collaborate on tasks for shared visibility and faster delivery.
- Standardized Intake Templates
- Intelligent Routing Rules
- Centralized Request Queues
Budget
Allocate, monitor, and maximize campaign resources
Combine campaign and content execution with robust budgeting, capacity management, and financial reporting tools for full visibility into your marketing investments. NewsCred gives you the control you need to measure campaign allocations, monitor overall budget health, and identify high-performing campaigns to maximize total spend.
- Resource & Capacity Planning
- Budget & Invoice Management
- Global Campaign Management
Plan
Set and share global marketing strategies
Visualize your marketing strategy and provide shared, cross-team visibility using real-time campaign and content calendars. NewsCred's marketing management software gives key team members clear line-of-sight into the overall marketing strategy, and helps ensure everyone's work ladders up to the organization's broader objectives and strategic initiatives.
- Annual Campaign Timelines
- Monthly Planning Calendars
- Centralized Strategic Briefs
Collaborate
Create powerful content, on-brand and on-time
Give your team the workflows, editors, and brand compliance tools needed to create and govern all types of campaign assets from start to finish. NewsCred's marketing management software brings marketing contributors from every function together in shared workspaces, enabling them to maintain alignment, streamline creation, and deliver exceptional marketing.
- Enterprise-Grade Workflows
- Multi-Format Content Editors
- Marketing Templates
Distribute
Utilize content across all downstream channels
Seamessly plan, create, and ultimately distribute all of the content your campaigns and field reps rely on. NewsCred's sophisticated approach to integrations — combined with our suite of plug-and-play Connectors — strategically unifies your entire tech stack, helping to maximize utilization and deliver better, more consistent customer experiences.
- Plug-&-Play Integrations
- Seamless Publishing Widgets
- Native Digital Asset Management
Measure
Leverage insights to work smarter, faster, and better
Surface unparalleled analytics across operational efficiency, content production, and campaign performance. NewsCred provides marketing leaders the necessary insights to quantify marketing's impact on the bottom line and make informed decisions that improve efficiency, optimize programs, and drive growth.
- Pipeline & ROI Analytics
- Campaign & Content Performance
- Operational Efficiency & Production
- SLA Reporting
See What Marketers Have to Say
See how NewsCred's marketing management software helps marketers power the entire marketing lifecycle.
Request demo →More Marketing Services and Solutions
Content Marketing Platform
Empower your team to create, distribute, and measure exceptional content and drive meaningful business results.
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Content Marketing Strategy Services
Partner with the world's leading content marketing experts to develop a world-class content marketing program that maximizes your content and drive real results.
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Content Creation Services
Produce powerful, high-quality content and tell exceptional stories both you and your audience will love.
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Content Licensing Platform
Discover and publish relevant licensed content to scale publishing cadence and build credibility with your audience — all at a higher speed and lower cost than original content creation.
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Content Hub Builds
Showcase your brand, engage your audience, and drive conversions with a beautiful content hub — fully built, hosted, and optimized by NewsCred.
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Contact us
NewsCred unleashes the potential of marketing by unifying and empowering teams to work better together. Get in touch to learn more about our software and services.
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