Cherie HuVerified account

@cheriehu42

owner, Water & Music ✨ music/tech writer, researcher, advisor ✨ writing a book for on artists and startups ✨ she/her ✨ minimum viable weirdo

Brooklyn, NY
bit.ly/waterandmusic
Joined August 2014
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  1. Pinned Tweet
    Mar 13

    ~wipes off sweat~ I compiled a 16-page, living directory of - tools anyone can use to host virtual shows/meetups/panels - virtual events that artists and companies are organizing in place of SXSW - emergency-funding resources for artists please share!!!

    87 replies 1,082 retweets 2,045 likes
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  2. 5 hours ago

    I wrote ~3K words about music's new avatar economy (including companies like Brud, Genies, Jadu, Strangeloop, Wave and Fortnite), why so many musicians want to build their digital doubles and how much it costs to make it happen. FULL PIECE HERE >>

    3 replies 19 retweets 87 likes
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  3. 19 hours ago

    Have any of you recently turned down an opportunity to perform in a livestreamed festival/showcase? If so, why? Tryna see something.

    23 replies 11 retweets 56 likes
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  4. May 11

    I literally laughed out loud

    7 replies 26 retweets 234 likes
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  5. May 10

    I'm not *entirely* joking when I say the real world will have to either compete or collaborate more with games like Fortnite and Animal Crossing to stay interesting to millions of people

    20 replies 16 retweets 223 likes
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  6. Retweeted
    May 9

    excited and nervous to try some ethnic food wish me luck

    184 replies 973 retweets 12,298 likes
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  7. May 9

    Between the Verzuz battle and the Secret Sky festival, tonight is a night I've felt truly captivated, fulfilled and excited about music livestreaming culture, after a while of feeling like we we were reaching some kind of creative plateau. And this is only the tip of the iceberg

    6 replies 5 retweets 91 likes
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  8. Retweeted
    May 9

    If you turn the stream up loud enough and go to the bathroom in the dark in the next room over you can relive the festival experience of being stuck in a porta potty while your favourite artists play

    39 replies 768 retweets 3,810 likes
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  9. Retweeted
    May 9

    did you ever think you'd sit for a live sound meditation with erykah badu and jill scott with 700,000 other people, together, yet alone?

    29 replies 376 retweets 2,168 likes
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  10. May 9

    Bruce Lee backdropping Erykah Badu is definitely the vibe I didn’t know I needed

    4 replies 1 retweet 41 likes
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  11. Retweeted
    May 9

    Now that the pandemic has paused all physical touring, it’s worth wondering what digital equivalents could replace them 🔮 Lots of fascinating recent examples: -Fortnite x Travis Scott -Justin Bieber x David’s Vlog -Mayor Pete’s podcast blitz

    6 replies 4 retweets 55 likes
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  12. Retweeted
    May 8

    idea for to triple revenue ... add "piano" filter option

    12 replies 97 retweets 993 likes
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  13. May 8

    there are two futures I've heard for live music: more consolidation (Live Nation, AEG buying out smaller promoters & venues) or more fragmentation (smaller promoters dominating as cities ban large gatherings) this is incredibly hard to predict, but which side are you on for now?

    25 replies 10 retweets 25 likes
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  14. May 7

    1) every major social platform is a game 2) in due time, every major gaming platform will be social i personally like the second scenario much better than the first

    12 replies 19 retweets 179 likes
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  15. Retweeted
    May 7

    Please, don’t ask music journalists how much it costs to get them to interview you or your artist. Not only is it unethical, it’s insulting. And that means you won’t likely be getting them to work with you ever.

    4 replies 28 retweets 158 likes
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  16. Retweeted
    May 5

    Interesting companies shaping the future of media and pop culture: MSCHF PIZZASLIME 100 Thieves FaZe Clan MrBeast // Night Media David Dobrik // Vlog Squad SDMN Lyrical Lemonade 88 Rising Yes Theory NELK YouTooz Madhappy Brud Brat

    60 replies 60 retweets 1,117 likes
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  17. May 5

    with a few exceptions, bringing the music festival sphere online has not made it more gender equitable 🤔🤔🤔

    1 reply 13 retweets 77 likes
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  18. Retweeted
    May 1

    Drake raps like an SEO manager

    Drake moved from fb status update raps to algorithm curated raps and I shockingly miss the former
    23 replies 564 retweets 2,450 likes
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  19. Retweeted
    May 4

    Update on last Friday's campaign: Fans paid artists $7.1 million in just 24 hours ($2.8m more than March 20th). Thank you for supporting artists impacted by Covid-19, and mark your calendars for the next on June 5th!

    41 replies 851 retweets 2,373 likes
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  20. May 4

    Music livestreaming has a discoverability problem. There's so much noise and activity online, and little infrastructure to help fans sift through it. I talked with some of the apps trying to build that infrastructure now, including Bandsintown and Dice >>

    3 replies 18 retweets 91 likes
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  21. May 4

    Something amusing but also slightly concerning that has come up a few times recently: people mistakenly calling my newsletter "Music & Water," instead of "Water & Music." is this a sign that I need a new name? or that people just prioritize music over hydration? 😝

    14 replies 3 retweets 50 likes
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