Meaningful insights.<br>Smarter marketing.<br>Better results.

Meaningful insights.
Smarter marketing.
Better results.

Google Marketing Platform brings together your advertising and analytics to help you make quality customer connections, surface deeper insights, and drive better marketing results.

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A smarter platform for better results.

A smarter platform for better results.

A smarter platform for better results.
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    Deliver faster, smarter marketing.

    Built-in intelligence automatically surfaces your most valuable marketing insights so you can act quickly to achieve your goals.

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    Gain more control over your investments.

    Easily see what parts of your marketing are working and make informed decisions to improve performance — ensuring that you’re delivering quality experiences.

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    Understand your audience on a deeper level.

    Easily integrate and access your data to gain a deeper understanding of your customers and identify your most valuable audiences.

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    Share insights across your team.

    Make information and insights accessible to your entire enterprise so teams can work better together.

Sport is happening 24/7/365, so we need to be fast in our marketing and let our consumers know when a moment was enabled by an Adidas product.

Chris Murphy, Head of Digital Experience, Adidas

Powerful solutions, together in one platform.

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Display & Video 360

Reach today’s always-connected audiences wherever they are.

Display & Video 360
Designed to work together.

Designed to work together.

Google Marketing Platform solutions are built to work together, so you can easily access shared data across products — to deliver better customer experiences.

Designed to work together.
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    Reach the right customers.

    Use your data to find new customers across channels.

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    Include any data sources.

    Import data from your own sources including data from CRM systems, email tools, ad platforms, and offline data sources for a more complete view of the customer journey.

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    Do more with Google.

    Easily connect data from across Google products, including Google Ads and Google Cloud — to quickly uncover insights.

Bain report: How top brands grow with timely customer connections.

New research from Bain shows how leading marketers are using platform integrations and technology to boost customer engagement by delivering more relevant experiences in the moment.

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Bain report: How top brands grow with timely customer connections.

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Supercharge your insights with Google Cloud.

Connect your Google Marketing Platform data with your other valuable data sources to find even deeper insights.

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Supercharge your insights with Google Cloud.
Google Marketing Platform

Looking for small-business solutions?

With plenty of free solutions, Google Marketing Platform can help grow businesses of any size.

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