Video on Twitter
If it’s happening now, it’s happening on Twitter. People flock to Twitter to find out what the world is talking about, be a part of the conversation, and discover something new.
Your audiences – especially young people – are visiting Twitter to engage with their passions through video. They’re watching and talking about must-see clips, top sports highlights, exciting live shows, and more. Video on Twitter lets you engage with excited audiences at the right moment: when they’re exploring what’s now, what’s new, what’s next.
+19
Increased frequency of exposure to multiple video ad formats increases ad recall by 19 percentage points (pp), brand awareness by 5pp, and purchase intent by 3pp.
Source: Millward Brown, Video Synergies with Dentsu Aegis Network, January 2018, US. Note: Exposure to two video ad formats versus one video ad formatSolutions
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