How can we help?
Media Studio FAQ
Media Studio is a platform to manage, measure and monetize your videos on Twitter.
Twitter is about more than just 280 characters. Tell a story with images, GIFs and videos. Launch a livestream. Tell your story your way with Media Studio, a one-stop shop for managing content on Twitter for your entire organization, whether you have one account or fifty.
Now available, Producer is a new feature that allows publishers to launch professionally-produced live broadcasts on Twitter and Periscope directly from Media Studio.
Producer FAQ
-
What is Producer?
Arrow down iconProducer is a feature that allows publishers to launch professionally-produced live broadcasts on Twitter and Periscope directly from Media Studio.
-
How do I create a Source?
Arrow down iconIf you have previously used Periscope Producer, you may see already see Sources listed in this view. Any Sources that are created via Periscope Producer or Producer in Media Studio will appear in both tools.
1. Click the "Sources" tab.
2. Click "Create Source" at the top-right of the tool.
3. Enter the required fields in the window that appears
- Source name.
- Source type.
- Region (pick the region that is closest to your stream origin location).
4. Click "Create".
-
How do I create a Broadcast?
Arrow down iconPlease ensure you have created a Source before attempting to create a Broadcast.
1. Click the "Broadcast" tab.
2. Click "Create Broadcast" at the top-right of the tool.
3. Enter the required fields in the window that appears:
- Name.
- Tags (select up to two categories per broadcast).
- Source.
4. Open up the "Advanced Settings" if you need to enable any of these features.
- Disabling hearts and chat.
- Latency mode (high or low).
5. Being pushing video from your encoder to your Source, and see that the Preview player will show this video.
6. Click "Publish Now" to create your Broadcast with the live video being pushed to the associated Source.
-
How do I download broadcasts I've created in Producer?
Arrow down iconBroadcasts are downloadable via the download data option available in the Twitter mobile app.
To download your data, please follow these steps:
If you are logged into Twitter on the web, you can:
1. Click your profile icon in the top right navigation bar.
2. Select "Settings and privacy" from the drop-down menu.
3. From the menu on the left, click "Your Twitter data".
4. Enter your password and click "Confirm".If you do not have a Twitter account, you can also go to Twitter.com and click "Settings" at the bottom of the page. From there, you can access your "Personalization and Data settings", as well as "Your Twitter data".
On Twitter for Android or iPhone:
1. Go to your account settings.
2. Underneath your "Personalization and data settings", you’ll see a link to "Your Twitter data".
3. Click "Your Twitter data".
4. Twitter users may send a request for additional account information to our Privacy Form.
Access and Login
-
How do I access Media Studio?
Arrow down iconMedia studio can be accessed at studio.twitter.com.
-
What media will be available to me in Media Studio?
Arrow down iconAll of your media (video, GIFs, and images) will be available to you in Media Studio. For clarity, this includes all of the media previously uploaded via video.twitter.com, any media that was Tweeted directly from the associated Twitter account, and any new media uploaded via the Media Studio dashboard.
-
How do I grant access for other users to my account?
Arrow down iconAccount administrators can grant either full or limited access via the “Edit access to account” link included in the account drop-down menu. Learn more about multi-user login.
-
How do I switch between different accounts I manage?
Arrow down iconIf you’ve been granted access to more than one account, you can easily select which one to use. To switch between accounts, simply click the drop-down menu from the name of the current account you're managing (located in the upper right on the Studio navigation bar) and select the account you want to switch to.
Video Specs and Format
-
What video formats are supported?
Arrow down iconFor video formats supported, please see below:
RECOMMENDED FILE SPECIFICATIONS
File Types supported
: mp4, mov
Video Codec:
H.264
Dimensions:
1280x720 - max. 1920x1080
Aspect Ratio:
16:9
Frame Rate:
30 Frames per Second (FPS) - Max 60fps
Video Bitrate:
3000 kbps
File Size:
x < 1GB
Audio Format:
must be AAC audio
Audio Type:
Mono or Stereo
Audio Bitrate:
128 kbps @44100 Khz
OPTIONAL FRAME SIZES AND SPECS
Orientation:
Width
Height
Video Bitrate
Audio Bitrate
Landscape:
1280
720
2048K
128K
Landscape:
640
360
768K
64K
Landscape:
320
180
256K
64K
Portrait:
640
640
1024K
96K
Portrait:
480
480
768K
64K
Portrait:
240
240
256K
64K
Learn more about our creative specifications.
-
Does Media Studio have video length and size limits?
Arrow down iconMedia Studio supports standard Twitter video length limits. At this time, self-serve advertisers are not able to exceed this length.
-
How do I upload media assets (i.e. videos, GIFs, images)?
Arrow down iconMedia can be uploaded by clicking the "Upload Media" button on the Library tab of the Media Studio tool.
Uploads require a strong Wi-Fi connection, and assets must follow our specs.
-
Can I use a YouTube video?
Arrow down iconIn order to provide the best user experience, we require that all videos are uploaded and hosted by Twitter. The same video that was uploaded to YouTube can also be uploaded to Twitter (provided the user owns the video), but you cannot reuse the YouTube URL with the Twitter video player.
-
Can I use my own video player?
Arrow down iconNo, Media Studio requires the use of the native Twitter video player.
Creating Tweets and managing videos
-
Can I edit the media I've uploaded to Media Studio?
Arrow down iconNo, Media Studio does not currently have any editing capabilities.
-
How do I Tweet media assets (i.e., video, GIFs, images)?
Arrow down iconMedia assets can be Tweeted by identifying and selecting the desired asset in your Media Studio library, and then clicking the blue "Compose Tweet" button.
-
Can I set the title and description that users see in my video Tweet?
Arrow down iconYes, the title and description can be edited via the "Upload", "Edit", and "Compose" pages. These fields are optional and can be left blank if necessary.
-
Can I include advertising on my video?
Arrow down iconAt this time, we do not allow non-Amplify partners to include advertising in their videos. Learn more about the Twitter Amplify Publisher Program.
-
What analytics are tracked?
Arrow down iconMedia Studio partners will be able to access the Video Analytics Dashboard via the "Analytics" tab of the Media Studio tool. Some examples of the analytics tracked include, but are not limited to the following:
Video starts
Retention rates (25%, 50%, 75%, 100%)
Completion rates (25%, 50%, 75%, 100%)
Total minutes viewed
- Call-to-action clicks
-
Can I use third party analytics services?
Arrow down iconNo, we do not support third party analytics integrations for Media Studio.
-
Can I delete a media asset I’ve uploaded?
Arrow down iconYes, you can delete a media asset from the UI by clicking the trash can icon found at the bottom of each thumbnail included in your Library.
-
How do I schedule a Tweet?
Arrow down iconTo schedule a Tweet, start by clicking the blue "Compose" button. From there, the compose sheet will open and allow you to click the schedule icon (next to the "Tweet" button) and set the appropriate date and time.
Learn more about scheduling Tweets.
-
How do I remove a scheduled Tweet before it goes live / posts?
Arrow down iconTo remove a scheduled Tweet, simply go to the "Creatives" > "Tweets" > "Scheduled Tweets" page, locate the Tweet you want to remove, and click the delete icon (which appears in the upper right hand corner of each scheduled post when selected).
-
Can I delete a media asset I’ve already Tweeted?
Arrow down iconYes, you can delete a media asset after it has been Tweeted. This can be done from the UI by clicking the trash can icon found at the bottom of each thumbnail included in your Library. If you are deleting an already Tweeted media asset, we recommend that you also delete the Tweet from Twitter. Otherwise users will receive an error saying that the media asset cannot be viewed/played.