![Facebook IQ: Digital research and insights](http://web.archive.org./web/20190823204116im_/https://scontent-lax3-1.xx.fbcdn.net/v/t39.2365-6/36233361_763265177340609_5254926232214044672_n.svg?_nc_cat=102&_nc_oc=AQl_-F_NzQKc4HLGlgNRQlUTIUwld_rcGRMROSFnFSPynDGlyBOSfrCp1JsvnOIWf1E&_nc_ht=scontent-lax3-1.xx&oh=09c5756b14f896e1e6c8ca81eb52bad4&oe=5DDEED3E)
Advertising Insights
Understand the value of measurement and its influence in developing effective marketing.
Select another insights category: Advertising Insightschevron-down
Advertising Insightschevron-down
cross closes modal
Advertising Insights: Understand the value of measurement and its influence in developing effective marketing.
ADVERTISING INSIGHTS
7 March 2019
Maximise the benefits of incrementality through testing and learning
Insights to Go
Get insights faster. Filter, find, download and share the latest stats from Facebook IQ.
Marketing education
Marketing educationExplore all free coursesHow to start advertisingLearn buying optionsReach the right audienceManage adsMeasure ad performanceDistribute and monetise contentExplore direct marketing coursesExplore digital buyer coursesExplore creative and strategist planner coursesExplore game publisher coursesRegister for Blueprint