Is highly targeted political advertising changing the way democracy works?
Install the Who Targets Me browser extension and see who’s using Facebook ads to win your vote – and how they’re doing it.
Over 20,000 people in 80+ countries have installed Who Targets Me so far. We’ve been featured in:
Install the Who Targets Me browser extension:
Localised for use in the UK, EU, US, Canada, Australia, Israel and Ukraine with more countries being added in 2019. Currently available in 20+ languages.
Campaigns use big data and microtargeting to decide who should see their messages.
The billions of ads they buy on social media platforms play a vital role in every modern election campaign.
Yet there is little research in this area because social media companies have only recently started sharing even a portion of data on the subject.
Who Targets Me is working to change that.
Join over 20,000 people in 80+ countries who have seen 66914 ads so far today*.
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* Since midnight GMT