As the world’s largest open shopper data set, Criteo Shopper Graph boosts campaign sales, product visibility, and profits by harnessing the collective power of tens of thousands of actively participating advertisers, brands, and retailers.
Granular shopper data fuels Criteo’s ad solutions. By taking three key types of shopper data — identity, interest, and measurement — and putting them all together, our products continuously know what shoppers want.
Connects shoppers and their devices, apps, and online/offline environments.
Links shopper interest to your product catalog.
Provides an understanding of sales and conversions across our network of retailers.
Purpose-built for performance, pooled identity data within Criteo Shopper Graph ensures accurate cross-device identification from the over 700 million active online shoppers who use multiple devices to shop and 10,000+ websites worldwide that continuously share their data with us.
By choosing to participate, you gain access to this pooled identity data to enhance analytics, attribution, website personalization, and more. Best of all, it is available at no extra fee.
Criteo’s global and continuously growing identity graph connects online and offline shopper ids across devices, browsers, apps, and environments for a more holistic view of each individual.
Criteo’s interest map connects a shoppers’ historical browsing and transaction patterns to product, category, and brand identifiers so you can zero in on the shoppers most interested in your catalog
Easily access your shoppers’ privacy-safe identity graph at no additional cost to enable other marketing and measurement activities, such as analytics, attribution, or online content personalization.
Rest assured that customer privacy and data security are maintained with robust data collection, retention, and opt-out practices, complying with privacy regulations across the world.
Granular shopper data allows Criteo Dynamic Retargeting to tailor ads, bids, and product recommendations that drive maximum results.
A full-picture view of individual shopping habits enables Criteo Sponsored Products to connect the right items to the highest intent shoppers, all within the ecommerce experience.