*consumers, users, voters, patients
Obtain insights about your consumer market.
Break it into micro-segments. Detect threats and opportunities.
Take action.
Measure if it is working.
Predictvia trains a "learner" (automatic-learning bot) that specializes on acquiring knowledge about your consumer markets, allowing you to obtain: immediate, cost-effective response to your inquiries.
Identify segments with a high proportion of frequent fast-food consumers. Supply the data to target them. Measure the impact of marketing actions on awareness, intent and actual sales.
Measure voting intention for upcoming elections. Determine which issues are driving voting intention in different sub-segments. Supply the data to target them. Measure the impact of campaign actions on voting intention.
Collect in-depth data about website/app users. Cross that data with content features. Predict proportion of users browsing a content who have a given characteristic. Predict which content has the highest chance of being preferred by users who have a given characteristic.
Determine what is driving shoppers’ choice of department store and competitors. Track the impact of recommendations (both from friends & relatives and social media influencers) on department store shopping decisions.
Measure how many people who have a given characteristic have watched a TV program recently. Determine which non-prime time TV programs are more efficient for specific brands.
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