A test market, in the field of business and marketing, is a geographic region or demographic group used to gauge the viability of a product or service in the mass market prior to a wide scale roll-out. The criteria used to judge the acceptability of a test market region or group include:
The test market ideally aims to duplicate "everything" - promotion and distribution as well as "product" - on a smaller scale. The technique replicates, typically in one area, what is planned to occur in a national launch; and the results are very carefully monitored, so that they can be extrapolated to projected national results. The area may be any one of the following:
A number of decisions have to be taken about any test market:
A Test match in rugby league football is a representative match between teams representing members of the Rugby League International Federation.
The definition of a Test match differs from that of an international match. An international match can be played "between senior/open age or restricted age-level teams from different countries".
As in test cricket, a rugby league Test match is a "test of strength and competency" between the sides involved, both fielding their strongest possible teams. A test cap may be awarded by a team's governing body to the players participating in the match.
Members of the international governing body can make their own recognition of a match as having test status. It is possible for a match to be considered a test by one side but not the other. Matches may also be given test status retrospectively by their governing bodies.
A notable instance of a different in opinions of the status of past matches is a consequence of the Super League war. The Australian Rugby League does not recognise the games played in 1997 by the Australian Super League side against Great Britain and New Zealand. The three sides were representing members of the Super League International Board, the ARL's rival. The five matches (two against New Zealand and three against Great Britain) are recognised by the Rugby League International Federation, Rugby Football League and New Zealand Rugby League as tests. There have been calls for the Super League Tests to be included in the ARL's records but ARL Chief Executive Geoff Carr said in 2010, "All historians, and the NRL, agree this is the way it should be treated". ARL historian David Middleton has stated that those players who joined Super League did so in the knowledge that they were forfeiting their chance of representing the established national team.
Test is a free jazz cooperative.
Actors: Mike Alfonso (actor), Terry Brunk (actor), Adam Copeland (actor), Steve Corino (actor), Tommy Dreamer (actor), Ric Flair (actor), Mick Foley (actor), Mick Foley (actor), Jim Fullington (actor), Terry Funk (actor), Oscar Gutiérrez (actor), Brian Harris (actor), Bob Howard (actor), Devon Hughes (actor), Matt Hyson (actor),
Genres: ,Actors: Adam Birch (actor), Terry Brunk (actor), Elijah Burke (actor), Carlos Cabrera (actor), Michael Coulthard (actor), Shawn Daivari (actor), Gregory Dark (actor), Tommy Dreamer (actor), Kevin Fertig (actor), Jeff Hardy (actor), Matt Hardy (actor), John Hennigan (actor), Mickie Henson (actor), Paul Heyman (actor), Doug Basham (actor),
Genres: Sport,Actors: Bill Alfonso (actor), Randy Anderson (actor), Kurt Angle (actor), Steve Austin (actor), Tommy Billington (actor), Steve Borden (actor), Gerald Brisco (actor), Terry Brunk (actor), Carlos Cabrera (actor), Mark Calaway (actor), Chris Candido (actor), Tony Chimel (actor), Mike Chioda (actor), Jonathan Coachman (actor), Lou Albano (actor),
Genres: Action, Sport,Actors: Jonathan Coachman (actor), Snoop Dogg (actor), Joe Francis (actor), Josh Lomberger (actor), Andrew Martin (actor), Nidia Guenard (actress), Stacy Keibler (actress), Torrie Wilson (actress), Eric Bischoff (producer), Gregor Collins (producer), Joe Francis (producer),
Genres: Adult,Actors: Chris Benoit (actor), Mark Calaway (actor), Jonathan Coachman (actor), Michael Coulthard (actor), Ric Flair (actor), Jamie Gibson (actor), Eddie Guerrero (actor), Jeff Hardy (actor), Matt Hardy (actor), Shane Helms (actor), Paul Heyman (actor), Hulk Hogan (actor), Booker Huffman (actor), Chris Jericho (actor), Kurt Angle (actor),
Plot: WWE Undisputed Title: The Undertaker vs. Triple H, the tenth annual King of the Ring tournament, featuring Brock Lesnar, Chris Jericho, Test & Rob Van Dam, Hulk Hogan vs. Kurt Angle, WWE Cruiserweight Title: The Hurricane vs. Jamie Noble, WWE Women's Title: Trish Stratus vs. Molly Holly, Ric Flair vs. Eddy Guerrero
Keywords: bandana, belt, championship, championship-belt, crown, heavyweight-champion, hulk-hogan, match, pro-wrestling, ringActors: Steve Austin (actor), Matt Bloom (actor), Dionicio Castellanos (actor), Adam Copeland (actor), Michael DePoli (actor), Duane Gill (actor), Jeff Hardy (actor), Matt Hardy (actor), Shane Helms (actor), Francisco Islas (actor), Dwayne Johnson (actor), Doug LeBow (actor), Paul Levesque (actor), Dean Malenko (actor), Kurt Angle (actor),
Genres: Biography, Documentary, Sport,Actors: Steve Austin (actor), Chris Benoit (actor), Steve Blackman (actor), Matt Bloom (actor), Barry Buchanan (actor), Mark Calaway (actor), Drew Carey (actor), A.C. Connor (actor), Adam Copeland (actor), Michael Coulthard (actor), Wayne Farris (actor), Solofa Fatu Jr. (actor), Tonga Fifita (actor), Howard Finkel (actor), Kurt Angle (actor),
Plot: 30 men compete in the annual staggered battle royal, known as the Royal Rumble, for a WWF Title shot at WrestleMania X-Seven. Plus Kurt Angle vs. Triple H for the WWF Title, Chris Benoit vs. Chris Jericho in a ladder match for the WWF Intercontinental Title, Edge & Christian vs. The Dudley Boyz for the WWF Tag Team Titles, and Ivory vs. Chyna for the WWF Women's title.
Keywords: blonde-bombshell, blood, canadian, celebrity-guest, giant, hit-on-the-head-with-a-chair, married-couple, masked-wrestler, olympic-gold-medalist, one-against-othersActors: Kurt Angle (actor), Chris Benoit (actor), Matt Bloom (actor), Mark Calaway (actor), Adam Copeland (actor), Solofa Fatu Jr. (actor), Mick Foley (actor), Eddie Guerrero (actor), Jeff Hardy (actor), Matt Hardy (actor), Chris Jericho (actor), Dwayne Johnson (actor), Jerry Lawler (actor), John Layfield (actor), Paul Levesque (actor),
Plot: WWF Title: The Rock vs. Chris Benoit, WWF Intercontinental Title (steel cage match): Val Venis vs. Rikishi, Last Man Standing Match: Triple H vs. Chris Jericho, WWF Tag Team Titles: Edge & Christian vs. The Acolytes, WWF European Title: Eddie Guererro vs. Perry Saturn, The Undertaker vs. Kurt Angle, Tazz vs. Al Snow, The Hardy Boyz & Lita vs. T&A; & Trish Stratus
Keywords: wrestlingActors: Chris Benoit (actor), Matt Bloom (actor), Gerald Brisco (actor), Barry Buchanan (actor), Mark Calaway (actor), Adam Copeland (actor), Solofa Fatu Jr. (actor), Eddie Guerrero (actor), Jeff Hardy (actor), Matt Hardy (actor), Earl Hebner (actor), Bob Howard (actor), Devon Hughes (actor), Glenn Jacobs (actor), Kurt Angle (actor),
Plot: WWF Title (6-man tag) Triple H, Vince & Shane McMahon vs. The Rock, Kane & The Undertaker, The 8th annual King of the Ring tournament featuring Kurt Angle, Rikishi, Val Venis, Crash Holly, Chris Jericho, Chris Benoit, Bull Buchanan & Eddie Guererro, WWF Tag Team Titles: Too Cool vs. Edge & Christian vs. The Hardy Boyz vs. T&A;, WWF Hardcore Title (evening gown match): Pat Patterson vs. Gerald Brisco, Tables/Dumpsters match: X-Pac, The Road Dogg & Tori vs. The Dudley Boyz
Keywords: broken-arm, masked-wrestler, olympic-gold-medalist, tournament, world-wrestling-federation, wrestler-heroActors: Jason Arhndt (actor), Bob Backlund (actor), Steve Blackman (actor), Matt Bloom (actor), Jonathan Coachman (actor), A.C. Connor (actor), Adam Copeland (actor), Michael Coulthard (actor), Solofa Fatu Jr. (actor), Howard Finkel (actor), Mick Foley (actor), Kevin Foote (actor), Nelson Frazier Jr. (actor), Sho Funaki (actor), Kurt Angle (actor),
Plot: The WWF Royal Rumble battle Royal, with the winner recieving a WWF Title shot at Wrestlemania 2000, WWF Title (Street Fight) : Triple H vs. Cactus Jack, WWF Intercontinental Title: Chris Jericho vs. Chyna vs. Hardcore Holly, WWF Tag Team Titles: The New Age Outlaws vs. The Acolytes, Tables Match: The Hardy Boyz vs. The Dudley Boyz, Ms. Royal Rumble Bikini Contest: Mae Young vs. The Kat vs. BB vs. Ivory vs. Luna vs. Jacqueline vs. Terri
Keywords: big-man, bikini, blood, choke-hold, dancing, handcuffs, hit-with-a-chair, masked-wrestler, old-woman, olympic-gold-medalistIt's allright
You got an attitude
You gotta state your mind here
Tell me what about you?
(repeat)
(chorus)
Take me down
Show me what's mine
I get upset
The jury so tired
It's allright
You got an attitude
You don't look to the other side
Still what about you?
A test market, in the field of business and marketing, is a geographic region or demographic group used to gauge the viability of a product or service in the mass market prior to a wide scale roll-out. The criteria used to judge the acceptability of a test market region or group include:
The test market ideally aims to duplicate "everything" - promotion and distribution as well as "product" - on a smaller scale. The technique replicates, typically in one area, what is planned to occur in a national launch; and the results are very carefully monitored, so that they can be extrapolated to projected national results. The area may be any one of the following:
A number of decisions have to be taken about any test market: