Reach new people and keep up with customers
Facebook Page post engagement ads help you share information about your business with people. You can use them to extend your Page posts beyond your Page and inspire people to take action. And with insights like how many people liked, shared or commented on your ad, Page post engagement ads help you understand the kinds of stories and content your audience likes, so you can create more of what they love.
Share updates and stories about your business
Connect with your followers and new audiences
Build your brand and customer base
![Example of a success using the Facebook Page post engagement ad](http://web.archive.org./web/20190312010349im_/https://scontent.fsjc1-3.fna.fbcdn.net/v/t39.2365-6/14129678_1637124379951426_1455843427_n.jpg?_nc_cat=103&_nc_ht=scontent.fsjc1-3.fna&oh=55e0f02f558a7af01038b9523a6335a4&oe=5D1B8382)
When someone likes and shares our posts, we generally succeed in effectively reaching six or seven more people. This type of prospecting from the platform was unique for us, as we had not attempted it before in our advertising.
Felipe Hadler
Director of Communication, DPNY Beach Hotel & Spa
Start telling people about your business.
Additional resources
![Facebook Blueprint](http://web.archive.org./web/20190312010349im_/https://scontent.fsjc1-3.fna.fbcdn.net/v/t39.2365-6/13717868_1737301816524084_1364325096_n.png?_nc_cat=106&_nc_ht=scontent.fsjc1-3.fna&oh=738a3de89d06e1697f01a5ea74e6a948&oe=5CDB9DEE)
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