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Case Study
#LiveFromLV : MGM Resorts uses Twitter and Periscope to sell New Year’s Eve in Vegas
How MGM Resorts’ influencer campaign on Twitter and Periscope celebrated the new year with a millennial audience.
Case Study
Share the love: how Target positively influences shopping intent with engagement
See how customer service and user interaction on Twitter helped retailer Target build brand loyalty.
Case Study
The latest installment of FINAL FANTASY XV dominates E3 gaming conversation
Learn how FINAL FANTASY XV dominated E3 gaming conversation using Twitter’s Promoted Trends and Promoted Tweets.
Case Study
@TheEconomist drives an increase in subscriptions with tailored audiences
Learn how The Economist achieved a 20% increase in paid subscriptions by targeting and engaging users through tailored audiences.
Best in Class
#BestofTweets 10 examples of Twitter creativity in the world
A look at 10 Twitter campaigns that stood out because of their creativity.
Case Study
How Oreo showcased its new candy on Oscar night
How Oreo got their new candy into the mind of millions on Oscar night and enhanced their campaign.
Case Study
Super Audiences generate huge increases in brand metrics for “Forza Motorsport”
How Twitter’s new Super Audiences product helped Microsoft drive awareness of DLC for the Xbox game “Forza Motorsport 6”.
Case Study
St-Germain crafts an artistic, fleeting experience on Periscope
See how St-Germain Liqueur used Periscope to create an innovative "live peep show" that produced positive sentiment around the brand.
Case Study
How 20th Century Fox got audiences buzzing for its terrifying thriller ‘Alien: Covenant’
How @20thCenturyFox used Twitter to spread the word about Alien: Covenant in an unprecedented 5-day promoted trends campaign.
Case Study
Hill City launches in style with a Twitter chatbot
Learn how Hill City used Twitter to launch a brand-new clothing line, reach a wide audience, generate buzz, and create a network of homegrown influencers.