![](http://web.archive.org./web/20181118224432im_/https://developers.google.com/adwords/images/150512_Ads_AP01-01.png)
Google AdWords
Create and manage ads that reach users looking for your products or services on Google Search, Display, YouTube and more.
![](http://web.archive.org./web/20181118224432im_/https://developers.google.com/adwords/images/150512_Ads_AP01-02.png)
AdWords App Promotion
Use AdWords to drive installs, re-engagement and lifetime value for your app.
![](http://web.archive.org./web/20181118224432im_/https://developers.google.com/adwords/images/150512_Ads_AP01-03.png)
Google Shopping
List your products and make them available for online and local shoppers to find and buy.
![](http://web.archive.org./web/20181118224432im_/https://developers.google.com/adwords/images/150512_Ads_AP01-04.png)
AdWords API and Scripts
Save time by automating your AdWords campaign management. Build an application to interact directly with the AdWords platform or write programmatic scripts.