MoPub, a Twitter company, provides monetization solutions for mobile app publishers and developers around the globe. Our flexible network mediation solution, leading mobile programmatic exchange, and years of expertise in mobile app advertising mean publishers trust us to help them maximize their ad revenue and control their user experience.

Competition that maximizes ad revenue

MoPub connects mobile publishers with the demand that matters. Over 180 demand-side platforms (DSPs) can compete with mobile ad networks on MoPub Marketplace to drive the highest price for every ad impression.

Flexible network mediation

With our free and flexible mediation solution, mobile publishers can work with the partners of their choice. Our flexible mediation system allows publishers to target the right inventory with the right network partner, based on each publisher’s unique business goals.

Powerful controls, insights, and expertise

MoPub’s robust ad serving tools, interface, and analytics provide the control, transparency, and flexibility developers need to power their revenue strategies. Our world-class service drives results at each step.

MoPub powers your high-growth revenue strategy.

Featured resources

Viewability

Viewability matters for mobile app publishers. Learn why MoPub works with Integral Ad Science and Moat to enable viewability measurement.

Case Study

Ubisoft doubles user LTVs using MoPub's rewarded video solution.

Advanced Bidding

Publishers, learn how MoPub's answer to header bidding for mobile apps can maximize your revenue.

What's new

Latest news, product updates, events, & more

Programmatic Punch

Monday, December 03, 2018 London

Don't miss MoPub's Eirini Polydora discussing programmatic trends onstage at Programmatic Punch.

Publisher Spotlight: The Weather Channel

Thursday, September 27, 2018

In this edition of our Spotlight series, we interview Randi Stipes, Head, Consumer & Ad Sales Marketing at Watson Media and Weather, makers of The Weather Channel app. Hear why The Weather Channel decided to redesign their top app, what role machine learning plays in the experience, and The Weather Channel's tips for other publishers. read more

From hip-hop to a successful app business: How an early focus on monetization brought success to Spinrilla

Thursday, June 28, 2018

Turning an app into a sustainable business takes more than just a great idea. In our latest Publisher Spotlight video interview, the story of top app Spinrilla’s founder Dylan Copeland shows why it’s important to think about monetization from the beginning, especially for developers planning to focus on ads to generate revenue. read more

Ready to maximize your mobile revenue?