Simplification The holy grail of almost every product and service is simplicity. After all, nobody sets out to create a complicated product. But with digital success so squarely predicated on  engagement and user experience, simplicity has evolved from being an unstated philosophy to a raucous war-cry, uttered often and fervently in board-rooms and product meetings, […]
Tag: ux
Ranting At The C-Word!
So… I was at a Creative Industries event organised by the Technology Strategy Board yesterday. An event designed to bring together the creative and technology disciplines. And one of the many issues touched upon was the need to break out of the ‘creative industries’ straightjacket and to explore creative roles and jobs in other industries. […]
