User loyalty is the new bottom line.

Introducing

Sphere by Outbrain

A new, invitation-only, premium-publisher platform for quality audience development, user engagement and revenue.

Lifetime Value (LTV) = RPM X Engagement

With Sphere, Outbrain will be utilizing a new algorithm that puts the focus on the user by encouraging deeper engagement with content to fuel higher-quality visits and more page views.

Why Participate:

New source of revenue

High-quality, brand-safe, highly-relevant content recommendations

Emphasis on the user experience

Audience development that diversifies away from Facebook

How It Works:

Every publisher in the Sphere network opens their organic/recirculation units to recommended stories from other participating publishers.

Mock for illustrative purposes only

Pricing

An innovative new business model that perfectly aligns the publisher and Outbrain with users’ long term engagement.

$0.015 /click*

Universal CPC – The most affordable price for the highest quality audience development 

100% Rev-Share

Publisher keeps 100% of the revenue on all outbound clicks from its sites

1.

User clicks from one publisher to another

"Click CPC" is paid on the first click

2.

"Engagement CPC" is paid only if the user moves beyond the first page

3.

Loyal, engaged audience owned at no additional cost

4.

*Universal CPC might be adjusted in the future

100% rev-share

Audience Dev cost = 1.5c – 3c max

Getting Started

Budget cap

No dev work needed

Simple, 1-page agreement

Opt-out at any time

We'll flip the switch on when you're ready.

Publisher can set a max monthly budget cap.

Sphere by Outbrain

User loyalty is the new bottom line.

Copyright © 2018 Outbrain Inc. All rights reserved. Outbrain is a trademark of Outbrain Inc.

User loyalty is the bottom line.

Introducing

Sphere by Outbrain

A new, invitation-only, premium-publisher platform for quality audience development, user engagement and revenue.

Lifetime Value (LTV)

= RPM X Engagement

With Sphere, Outbrain will be utilizing a new algorithm that puts the focus on the user by encouraging deeper engagement with content to fuel higher-quality visits and more page views.

Mock for illustrative purposes only

Why Participate:

New sources of revenue

High-quality, brand-safe, highly-relevant content recommendations

Emphasis on the user experience

Audience development that diversifies away from Facebook

How It Works:

Every publisher in the Sphere network opens their organic/recirculation units to recommended stories from other participating publishers.

Pricing

An innovative new business model that perfectly aligns the publisher and Outbrain with the users' long term engagement.

$0.015 /click*

Universal CPC - The most affordable price for the highest quality audience development.

*Universal CPC might be adjusted in the future

100% Rev-Share

Publisher keeps 100% of the revenue on all outbound clicks from its sites.

100% rev-share

User clicks from one publisher to another

1.

2.

"Click CPC" is paid on the first click

"Engagement CPC" is paid only if the user moves beyond the first page

3.

Loyal, engaged audience owned at no additional cost

4.

Audience Dev cost = 1.5c - 3c max

Getting Started

Simple, 1-page agreement

No dev work needed

We'll flip the switch on when you're ready.

Publisher can set a max monthly budget cap

Budget cap

Opt-out at any time

User loyalty is the bottom line.

Sphere by Outbrain

Product Mock

Sphere by Outbrain Logo

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