In marketing, brand-new products or services are created and promoted under a new brand. This is a brand strategy alongside the brand stretching, line extension and multi-brands strategies. The brand-new strategy is focused on creating and introducing new products effectively. It involves researching a market to discover consumer needs that provide a market opportunity, generating ideas on how to approach that opportunity, and commercializing a product by communicating how the product covers the needs.
Companies may introduce brand-new products that replace previous products as a leading function for marketing, instead of making small incremental improvements on existing products.
Brand-new products and services are those introduced to a market along with a new brand.
Brand New may also refer to:
The Stereo Bus is a New Zealand band, formed by David Yetton, formerly of the Jean-Paul Sartre Experience.
The band recorded two albums: The Stereo Bus in 1997 and Brand New in 1999 and were originally active between 1997 and 2000.
In March 2011 founder David Yetton announced a new line-up and indicated he would return to playing live and recording under The Stereo Bus moniker
Enzo Anselmo Ferrari, Cavaliere di Gran Croce OMRI (Italian pronunciation: [ˈɛntso anˈsɛlmo ferˈraːri]; 18 February 1898 – 14 August 1988) was an Italian motor racing driver and entrepreneur, the founder of the Scuderia Ferrari Grand Prix motor racing team, and subsequently of the Ferrari automobile marque. He was widely known as "il Commendatore" or "il Drake". In his final years he was often referred to as "l'Ingegnere" or "il Grande Vecchio (the Great Old Man)".
Ferrari was born on 18 February 1898 in Modena, Italy. His birth certificate had recorded his birth date on 20 February because a heavy snowstorm had prevented his father from reporting the birth at the local registry office. He was the younger of two children to Alfredo and Adalgisa Ferrari (née Bisbini), after his elder sibling Alfredo Junior (Dino). Alfredo Senior was the son of grocer from Carpi and started a workshop fabricating metal parts at the family home. Enzo grew up with little formal education. At the age of 10 he witnessed Felice Nazzaro's win at the 1908 Circuit di Bologna, an event that inspired him to become a racing driver. During World War I he was assigned to the third Alpine Artillery division of the Italian Army. His father Alfredo, as well as his older brother, Alfredo Jr., died in 1916 as a result of a widespread Italian flu outbreak. Ferrari became severely sick himself in the 1918 flu pandemic and was consequently discharged from Italian service.
The Ferrari 553 was a racing car produced by Ferrari which raced in 1953 as a Formula Two car and in 1954 as a Formula One car. The 1953 553 F2 car was raced in the 1953 World Drivers' Championship by Umberto Maglioli and Piero Carini. It was first raced at Monza in the 1953 Italian Grand Prix on September 13, 1953. In 1954 the Ferrari 553 F1 car replaced it when the World Championship returned to F1 specifications.
The Ferrari 340 Mexico was a Ferrari race car. It used 4.1l Lampredi V12 engine producing around 280bhp. Just 4 were made in 1952, 3 Vignale Berlinettas and 1 Vignale Spyder; all designed by Giovanni Michelotti.
The Ferrari 340 MM was a more powerful version of the 340 Mexico which was intended for the Carrera Panamericana. The use of Weber carburettors helped the 340 achieve 280 hp (209 kW) at 6600 rpm. 11 examples were made, 4 Pinin Farina Berlinettas, 2 Touring Spyders and 5 Vignale Spyders (designed by Giovanni Michelotti). Some were converted to 375 MM spec.
Well I lost my taste for the company of airports and cars
We flew through the year and
avoided the dust and rock.
We stood in the way of the tank till we bored and stopped
So never show doubt in your hand
till you know what they got
Touch me or don't
Just let me know,
where you've been
Well drop me a line with a hook and some raw bleeding bait
(one, two, three, four)
Well I'm uncaught and still swimming alone in the lake
(five, six, seven, eight)
Shimmering under the moon made of anger and hate
I was the one who was always repeating it
Shimmering like a penny out of reach in the subway grate
(Shimmering like a coin kept safe away,
you'll never listen to anything)
Touch me or don't
Just let me know,
where you've been
Leave it alone, I'm sure there's someone who knows