DV authenticates the quality of digital media for the world’s largest brands.
Authentic Impression®
The definitive measure of digital media quality.
The impression that
you expect —
fully viewed
by a real person
in a brand-safe environment
DV authenticates
the quality of
each digital media
impression.
Over 50% of digital ads
are never seen.
DV ensures you only pay for ads that are viewable.
Cross screen viewability
Real time metrics
on-demand
Viewability optimization
at your fingertips
MRC-accredited data
supports make goods for video
and display
Digital ad fraud can erode
over ⅓ of your media investment.
DV patented technology eliminates ad fraud before your media bid.
Deterministic Bot Technology
pinpoints 99.7% of non-human bot traffic.
Dual verification
technology exposes sophisticated site fraud
- stacked & hidden ads
- URL masking
- impression laundering
DV technology uncovers
masked URLs that disguise copyright
infringement sites with
More than 10% of online ads turn
up on inappropriate content.
DV provides the transparency
to safeguard brand integrity.
Over 75 site classifications deliver
maximum protection
and reach.
DV real-time blocking
prevents risky ad placements before
they appear — for display and video.
DV protects your digital
video ads
on any ad server, anywhere.
DV protects your
programmatic placements.
We authenticate the quality of each ad impression before your bid is placed.
DV is integrated with the largest programmatic platforms:
Viewable, fraud-free, brand-safe ads.
DV Pinnacle is the industry's first unified service and performance platform.
