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@forrester

Forrester works with business and technology leaders to develop customer-obsessed strategies that drive growth.

Cambridge, MA
forrester.com
Joined July 2007
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  1. Pinned Tweet
    May 22

    Companies that understand the consumer tech stack are able to build and use their business stack more effectively. Learn how:

    1 reply 25 retweets 28 likes
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  2. Jun 8

    Most organizations manage CX haphazardly — when it should be a deliberate and disciplined endeavor. Focus your initiatives with our six-question assessment:

    4 retweets 3 likes
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  3. Jun 7

    Retailers: Stop chasing shiny new objects. Start focusing on what's going to move the needle for you, your business - and most importantly, your customers. Register:

    5 retweets 2 likes
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  4. Jun 7

    We use tools to make our world more useful. Understand and use your customers’ tools to help them accomplish the tasks they want to coordinate and manage the conversations they want to have.

    10 retweets 10 likes
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  5. Jun 7

    Looking to grow your budget and gain organizational influence? Get help from peers, partners and leading practices. Explore Forrester’s Leadership Boards for :

    2 retweets 5 likes
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  6. Jun 6

    US marketers spend about $200 billion on annually — so shouldn't they know how consumers feel about those ? The unfortunate truth is that many do not. on what to consider first:

    15 retweets 14 likes
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  7. Jun 6

    The National Park Service, USPS, and Tricare sit at the top of our 2018 US Federal Index. Find out why these agencies sit at the top — and who is at the bottom:

    4 retweets 4 likes
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  8. Jun 6

    RT : "According to 's US 2018 Index ( Index™), government is one of the lowest ranked industries." via

    3 retweets 4 likes
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  9. Jun 5

    Despite increased headlines about cyberattacks, security & risk pros still struggle to get buy-in from business counterparts. Learn how your peers are overcoming this and other challenges with Forrester's Leadership Boards:

    4 retweets 5 likes
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  10. Jun 5

    USAA provides an outstanding mobile experience. In this week’s , Analyst interviews two leaders to learn the secrets to their success:

    USAA: Excellence In Mobile Banking
    1 reply 11 retweets 10 likes
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  11. Jun 5

    Stores are closing. Customers are demanding. Technology is advancing at an overwhelming pace. These market forces are creating new obstacles and opportunities for , but many are choosing the wrong path forward. Get help:

    9 retweets 8 likes
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  12. Jun 5

    Analyst explains the three elements that determine your best metrics — driving business success, rallying employees, and engaging customers. Learn how to apply them:

    9 retweets 9 likes
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  13. Retweeted
    Jun 4

    How to drive federal IT performance using customer experience, from from :

    3 retweets 3 likes
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  14. Jun 4

    To deliver great , you have to have great employee experience. Discover how other leaders are fusing EX and CX:

    2 replies 9 retweets 15 likes
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  15. Jun 4

    Back-office responsibilities are a black hole for resources. Find your way out:

    3 retweets 1 like
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  16. Jun 1

    The role of is changing — and new responsibilities require new talent. Learn how other are restructuring their teams to meet today's shifting needs:

    17 retweets 12 likes
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  17. May 31

    Gauge your maturity and learn what improvements you can make to get to the next level. Take the assessment now:

    3 retweets 3 likes
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  18. May 31

    We use hundreds, even thousands of tools to engage in conversation, coordinate tasks, and fulfill emotional expectations. Learn more your customers' tech stack:

    1 retweet 3 likes
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  19. Retweeted
    May 30

    What’s the best 30 minutes you could spend this week? Listen to ’s podcast on “the algorithm of me” on ’s What It Means podcast. Thought provoking and inspiring! Nice one, FK!

    1 reply 9 retweets 16 likes
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  20. May 30

    Hiring data scientists is a first step in understanding customer , but you also need to build a team around them. More insights from Analyst Brandon Purcell via :

    18 retweets 10 likes
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  21. May 30

    It's time for CIOs to take charge of both back-office and customer-facing technology — and lead with a customer-driven mindset:

    1 reply 3 retweets 1 like
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