It’s a measure of how deeply anti-Muslim hate speech has saturated Australian public discourse that the foaming-at-the-mouth rants of the Reclaim Australia rally did not sound particularly out of the ordinary.

Of course, if I had been wearing any visible signifiers of my Muslim identity -- a headscarf, most obviously -- when attending yesterday's rally in outer western Melbourne it would have been a lot more alarming to find myself surrounded on all sides by a mob of flag-brandishing patriots screaming “MUSLIMS OUT!”. But the impact of Reclaim’s Islamophobia was also diluted by its familiarity. There wasn’t much that they could say about Muslims that we haven’t heard before -- that we don’t hear every day, in fact.