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  1. Pinned Tweet
    23 Oct 2017

    Catch up on the latest Google innovations for publishers announced at the first annual Partner Leadership Summit:

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  2. Feb 2

    Want to pull people in? On average, out-stream video ads are earning 8.9x higher CPMs compared to standard banner ad CPMs on DoubleClick Ad Exchange.

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  3. Feb 1

    Get ready to play. When users initiate the ad viewing experience and receive in-game rewards, advertisers see a 99.5% view through rate and game engagement soars.

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  4. Jan 31

    Visibility makes omnichannel happen. And leads to a 72% YOY rise in e-commerce and 35% higher ROAS.

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  5. Jan 30

    How much can happen in one month? Try 13% higher ROAS, 147% increase in revenue, and a big boost in strategic resources.

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  6. Jan 29

    What happens when your customers find you easily, at their moment of greatest need?

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  7. Jan 26

    Native video ads conform to perform.

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  8. Jan 25

    Help ad partners connect at key moments. Serve out-stream video ads across content feeds and within articles programmatically. Seamlessly fit into users’ scrolling behavior. Earn 8.9x higher CPMs.

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  9. Jan 24

    Great things happen with a unified view of the customer journey. Like 72% YOY rise in e-commerce and 35% higher ROAS.

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  10. Jan 23

    New out-stream formats expand video’s power to engage, bringing opportunities to more key moments in everyday life--like reading the news, playing games, and scrolling through apps.

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  11. Jan 22

    Rewarded ads, done right, get everyone in the game. See how Nestlé, gamers, and King Games all scored a win with a recent DoubleClick rewarded video ad campaign.

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  12. Jan 19

    Today’s path to purchase jumps from device to device. Track and leverage those cross-environment signals. See a 55.4% ROAS increase and a 20% increase in sales.

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  13. Jan 18

    Consumers love video, especially when it adds value to their online experience. Time Inc.’s premium outstream video offering dynamically does just that.

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  14. Jan 17

    Learn how to offer a “full circle” solution that boosts response and viewability. Provide native ads at scale, across platforms, that drive to branded content.

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  15. Jan 16

    Inspire your customers in each moment. Find out how to efficiently build and dynamically scale native ads across mobile, app, and desktop.

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  16. Jan 15

    Does mobile sell more McQueen? Put your cross device data to work, and see how and why people buy.

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  17. Jan 12

    If your data could speak, what story would it tell? Cut through the clutter and make sense of it all with DoubleClick’s Insights Engine.

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  18. Jan 11

    Programmatic is coming to a TV near you. Welcome machine learning – and data-driven insights – to the land of TV ads.

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  19. Jan 10

    Consumers spend 66% of their device time on the mobile web. Learn how to leverage twice as much revenue.

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  20. Jan 9

    Brand safety is king. Protect yours and your ad partners’. Keep unwanted ads away, and stop counterfeit inventory:

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  21. Jan 2

    Learn how to plan and create your rich media creatives using Google Web Designer and DoubleClick Studio for your ad campaigns. Take our e-learning on Academy for Ads:

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