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Facebook Ad Placement

Ad placement

Extend your reach by running ads across Facebook, Instagram, Audience Network, and Messenger.

Create an Ad

One ad fits all

With a few clicks, you can run ads across Facebook, Instagram, Audience Network, and Messenger on mobile and desktop. Our ad placement options—the places where you can run ads—let you grow your reach with precision.

More places

Reach people on their favorite apps and websites with ads across Facebook, Instagram, Audience Network, and Messenger.

Across devices

Show your ads on whatever device your audience happens to be using, with ad placement options for mobile or desktop.

Fewer steps

Running ads across platforms and devices is easy. Just build your ad once, then select Automatic Placements to choose all placements known to achieve your campaign's objective. No resizing or reformatting required.

One same ad can run on Facebook, Instagram, Audience Network, and Messenger

Create your ad once, show it in four places

Example of a Facebook ad on mobile

2 billion people use Facebook every month

Supported ad formats:
  • Video
  • Photo
  • Carousel
  • Slideshow
  • Canvas (mobile only)
Example of an Instagram ad on mobile

60% of Instagrammers say they learn about products and services on Instagram1

Supported ad formats:
  • Video
  • Photo
  • Carousel
  • Stories
Example of an ad delivered with Audience Network

Extend your reach beyond Facebook and Instagram

Supported ad formats:
  • Video
  • Photo
  • Carousel
Example of an ad delivered with Messenger

Extend your reach beyond Facebook and Instagram with Messenger

Supported ad formats:
  • Photo
  • Carousel

Start sharing your ads across Facebook, Instagram, Audience Network, and Messenger.

FACEBOOK IQ

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Learn how planning for people—not for channels—can increase the effectiveness of your campaigns.

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