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Win Bigly Bonus Chapter

Readers who pre-ordered my new book, Win Bigly, already got a copy of the bonus chapter that I offered with the pre-order. Now that the book is out, I thought I would include it here for the rest of you. The context is that I’m a trained hypnotist and people often ask me about the topic, so I thought I would answer the most common questions about it. This chapter is in the book, but publishing it here makes it easier to share.

For me, the biggest impact from learning hypnosis was recognizing that people are not rational creatures. We’re creatures who act irrationally and then rationalize our choices after the fact, at least for any decision involving emotion. Once you embrace this concept, the world is far easier to understand. But there are a number of other practical benefits to adding this skill to your talent stack. I’ll tell you a few below.

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Persuading Terrorist Cowards

After the tragic terrorist attack yesterday in NYC (where I am now), leaders were quick to say it was an act of terror and the perpetrator was a coward. Both terms are persuasion mistakes. I’ll tell you why.

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WhenHub SAFT (Simple Agreement for Future Tokens)

Today might be one of the biggest days of my life, and it will be impossible to explain why that is so unless you know at least a little bit about blockchain, dAPPS, cryptocurrencies, Ethereum, and the legal distinction between a Simple Agreement for Future Tokens (SAFT) and an ICO.

If those words look unfamiliar, one of the biggest technical revolutions the world has ever known is sneaking up on you. The folks in Silicon Valley — who live about three years in the future compared to the rest of the country — can’t stop talking about this topic. The smartest people in the Valley tell me blockchain will change nearly everything, and already is. It’s like “the Internet” before anyone had heard of the Internet. That’s how big it is.

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The North Korea Reframe

North Korea is building nukes and ICBMs to prevent the United States from attacking. Meanwhile, the United States does not want to attack North Korea. And yet we find ourselves at the brink of nuclear war while not actually having a root problem on which we disagree. They don’t want to be attacked and we don’t want to attack them. Doesn’t that seem solvable?

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Low Public Approval of President Trump Yet Unusually High Consumer Confidence. Hmmm…

How did we get to a place where The President of the United States has historically low approval at the same time we have recent highs for consumer confidence?

Almost everything President Trump does has an impact on the economy, and on consumers. That includes national security, immigration, taxes, health care, budgets, treaties, government regulations, and international relations. If the public is optimistic about the economy, that is normally the same as having confidence in the president. At least on the big-ticket items.

The types of presidential actions that have lower impact on the economy include court appointments, opinions on confederate statues, NFL kneeling, transgenders in the military, birth control funding, unpresidential tweets, poorly-executed disavowals, hyperbole that fails the fact-checking, seemingly unnecessary political attacks, and all manner of obnoxious presidential behavior. The majority of citizens disapprove of President Trump on at least some of those topics.

I don’t think we’ve ever seen something like this before. A majority of citizens disapprove of President Trump while simultaneously having confidence he’ll get most of the big stuff right and the economy will reflect it.

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Affirmations, Positive Thinking, Trump, and Norman Vincent Peale

For your Friday reading, first check out Politico’s excellent article by Michael Kruse on how the “Power of Positive Thinking” guru, Norman Vincent Peale, influenced President Trump’s approach to rewriting reality. Then see my Periscope where I tie together those thoughts and more. People on Twitter are saying it’s my best yet. You be the judge.

And remember to pre-order my book, Win Bigly, for even more on this topic including a bonus chapter about hypnosis only for the pre-order folks.

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My Suggestion for a National “Dashboard” for Tracking Progress

After years of trying, I think I came up with an idea that nearly 100% of people would agree is a good one. Rare!

The idea is to create a national “dashboard” for citizens to track the progress of government. Imagine a website with a bunch of small graphs on it for each element of national interest, from gun deaths, to national debt, to stock market performance, to the number of people covered by health insurance, and more. Click any graph to see more information, including the legislation in the pipeline to address that area.

I’m imagining some semi-independent group managing the site, but the figures would mostly be generated by the government.

If you want to make something better, you have to measure where you are and how you are trending. Measurement is a base idea behind all management theory. The government already measures lots of stuff, but citizens don’t see it gathered in one place for an overall picture. And you can’t allocate resources until you see how all the topics are doing, because resources are limited. Every expenditure comes at the cost of not spending the same dollars elsewhere. A national dashboard would let everyone see the problem areas at the same time and in the same way.

I talk about this idea on Periscope here.

It might be a good idea to pre-order my new book, Win Bigly, at this special page, because you get a bonus chapter by email. You’ll like it.

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