This will be the introduction to your campaign and the default message shared on social media. So make it compelling. And don't forget to ask for help—that's very important.

You can tell your complete story in the next step in as many words as you need.

You cannot run a raffle or online contest without a license from relevant government authorities.

A good title can make your campaign stand out. Identify your cause, ask for help, and use a personal tone. You can include:

• The name of the person, group, or organization that needs help e.g. Nancy.
• A call to action e.g. Please help ....
• A personal connection, detail or tone e.g. Please help us pay for Nancy's chemo costs.