A: Over the years, we had primarily been funded by banner ads. Today, ad spending has mostly shifted to a handful of larger sites/social networks. But that doesn’t mean Hype Machine should stop working—there’s still more new music to find!
A: Thanks for buying the app! These one-time payments helped its development at the time, but they can’t support our company in the long term.
A: No, we have no financial relationship with SoundCloud. They do host a lot of the music that people are writing about, though, and we have supported their embeddable players since 2008.
A: We may work out a lifetime membership in the future, but a monthly subscription is the best way to support the service right now.
A: All of the subscription revenue goes to pay for servers (20%), salaries and health care for our team (80%). As more supporters join, we’ll be able to invest in improving our mobile apps and building new features.
A: No ads, access to a supporter-only group playlist, stickers at the $6+ level, and Hype Machine will keep running and making new stuff.
More questions? Check out an article discussing this campaign in The Outline, and ask away.
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