WTIX

WTIX may refer to:

WTIX (AM)

WTIX (1410 AM) is a radio station licensed to serve Concord, North Carolina, which simulcasts WSAT in Salisbury, North Carolina.

History

The 1410 spot on the dial was first heard from Concord in 1942. WEGO was owned by Wayne H. Nelson, who constructed the station's studios along Highway 29 (now Concord Parkway), just west of the city.

In 1953, the city's newspaper, The Concord Tribune (now Independent-Tribune) purchased the station. Over the next few years WEGO began airing local newscasts, in addition to the Associated Press wire stories and the T-N News Network. In 1960, The Tribune sold WEGO to the Suburban Radio Group of Belmont, North Carolina, which began the station's greatest period of growth and popularity.

In 1961, WEGO-FM was launched, and a few years later, General Manager Jim Keel renamed it WPEG, for his wife, Peggy. Keel encouraged a more contemporary presentation on WEGO-AM. Announcer Gene Hinson launched "The Show Without a Name" and gained a sizable teen audience every afternoon. Other popular announcers on the station during this period included Bob Raiford, Jack Becknell, Chief Engineer Ken Kennedy and Richard Irwin.