ABS-CBN Corporation

ABS-CBN Corporation is the largest entertainment and media conglomerate in the Philippines. It is one of the core businesses of the Lopez Holdings Corporation which are headed by an influential Filipino family. It was formed by the merger of Alto Broadcasting System (founded as Bolinao Electronics in 1946 by American electronics engineer James Lindenberg and Antonio Quirino) and the Chronicle Broadcasting Network (founded in 1952 by media tycoon Eugenio Lopez, Sr. and his brother, the then-Philippine Vice-President Fernando Lopez). It was incorporated as the ABS-CBN Broadcasting Corporation on February 1, 1967, shorted to simply ABS-CBN Corporation in 2010 to reflect the company's diversification. The common shares of ABS-CBN was first traded in the Philippine Stock Exchange in July 1992 under the ticker symbol ABS and as of August 2015 has a market capitalization of over 50 billion pesos.

ABS-CBN

ABS-CBN (an initialism of the network's former name, Alto Broadcasting System - Chronicle Broadcasting Network) is a Filipino commercial broadcast television network that is the flagship property of ABS-CBN Corporation, a company under Lopez Group. The network is headquartered at the ABS-CBN Broadcasting Center in Quezon City, with additional major offices and production facilities in over 25 major cities including Iloilo, Cebu, and Davao. ABS-CBN is formally referred to as "The Kapamilya Network", a Filipino word which means a member of a family, and was originally introduced in 2003 during the celebration of the 50th year anniversary of television in the Philippines. It is the largest television network in the country in terms of revenues, assets, and international coverage.

ABS-CBN is the oldest television broadcaster in Southeast Asia and one of the oldest commercial television broadcaster in Asia. It is also the leading television network in the Philippines with advertising revenues of almost 19 billion pesos for the fiscal year of 2014. ABS-CBN's first ever television broadcast was on October 23, 1953 as Alto Broadcasting System (ABS) on DZAQ-TV, just 3 months after the first broadcast of Nippon Television of Japan. It is also the first television network in Southeast Asia to broadcast in color, the first television network in the Philippines to formally launched a digital terrestrial television service, and the first broadcast television network in the Philippines to formally launched in high-definition.

Station identification

Station identification (ident, network ID or channel ID) is the practice of radio or television stations or networks identifying themselves on-air, typically by means of a call sign or brand name (sometimes known, particularly in the United States, as a "sounder" or "stinger", more generally as a station or network ID). This may be to satisfy requirements of licensing authorities, a form of branding or a combination of both. As such, it is closely related to production logos used in television and cinema, alike.

Station identification used to be done regularly by an announcer at the halfway point during the presentation of a television program, or in between programs.

Asia

Idents are known as a montage in Thailand, and as an interlude in Cambodia and Vietnam.

Station IDs in the Philippines differ from the original concept. Instead of a way to identify television networks, these are presented in the form of music videos that represent the season in which the ident is aired during, which consist of tag-init (summer season), tag-ulan (rainy season), and Pasko (Christmas season). Station IDs in the Philippines runs for three to six minutes depending on the television station. The longest station ID is "Thank You Ang Babait Ninyo", which was used by ABS-CBN as a Christmas ID in 2014, lasting for ten minutes and 36 seconds. However, ABS-CBN, alongside some networks (i.e. UNTV, RPN, IBC, and PTV), also releases CGI-animated station IDs, not yearly but sporadically.