THE STORY

The Age of Stupid stars Oscar-nominated Pete Postlethwaite (In The Name of the Father, The Usual Suspects, Brassed Off) as a man living in the devastated future world of 2055, looking back at old footage from our time and asking: why didn't we stop climate change when we had the chance? 

Launched at a Guinness World Recording-winning solar-powered premiere in London's Leicester Square, the film was released in cinemas worldwide, topped the UK box office (by screen average), became one of the most talked-about films of 2009 and garnered sensational reviews: The Telegraph called it "Bold, supremely provocative and hugely important", the News of the World described it as "A deeply inconvenient kick up the backside", ABC Australia said "So tightly constructed and dynamic you leave the cinema energised rather than terrified... hits home like a hammer blow" and the LA Times said "Think 'An Inconvenient Truth', but with a personality". 

 

Multi-award-winning documentary director Franny Armstrong (McLibel, Drowned Out) and Oscar-winning producer John Battsek (One Day In September, Restrepo) pioneered the now ubiquitous "crowd-funding" model to finance the film, and then spent four years following seven real people's stories to be interweaved with Pete Postlethwaite's fictional character: an Indian entrepreneur struggling to start a new low-cost airline,  a Shell employee in New Orleans who rescued more than 100 people during Hurricane Katrina, an 82-year-old French mountain guide watching his beloved glaciers melt, two Iraqi refugee children searching for their elder brother, a young woman living in desperate poverty in Nigeria's richest oil area and a windfarm developer in Britain battling the NIMBYs who don't want his turbines to spoil their view. 

 

The Age of Stupid led to the formation of the 10:10 carbon reduction campaign which now operates in 45 countries (www.1010global.org). Recognising the film's unique contribution to independent filmmaking, the Huffington Post said that it "represents the future of film, film culture and film distribution and marketing". 


THE MAKING OF

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  • 10:10The Age of Stupid led to the 10:10 carbon reduction campaign, which asks everyone to cut their emissions by 10% in a year, and which is now operating in 45 countries

THE PREMIERES

Stupid was launched in the UK on 15th March 2009 at the People's Premiere. The green-carpet, solar-powered, celeb-tastic event broke the Guinness World Record for biggest simultaneous film screening (the cinema tent in Leicester Square beamed live by satellite to 61 cinemas round the country), whilst producing just 1% of the emissions of a normal premiere. Highlights included Gillian Anderson, Ken Livingstone, Will Young and loads of celebs on the green carpet, President Nasheed announcing that the Maldives will go carbon neutral in ten years and Pete Postlethwaite ambushing Climate Minister Ed Miliband with a giant pledge (resulting in, a month later, Ed changing the UK coal policy). And Stupid was Number 1 at the Box Office (by screen average) for a week too.

Next, we headed downunder (yes, two of us flew there - see here for reasoning) for the joint Australia and NZ premiere on August 19th 2009. A solar-powered tent in downtown Auckland was linked by satellite to Cate Blanchett's Sydney Theatre, with a live link-up to a Greenpeace ship in the Arctic and celebs aplenty on the green carpets - with the whole lot beaming live into cinemas across the land.

We ratcheted up one final notch for Stupid's Global Premiere on September 21st 2009, which was the biggest live film event ever held: top  celebs walked the green carpet at our renewably-powered cinema tent in New York after arriving by sailing boat, bicycle, rickshaw, electric car and skates; Kofi Annan, Dr Pachauri and Ed Miliband spoke;  Greenpeace linked in live from the Himalayas and Indonesia; Moby and Thom Yorke from Radiohead played live and the whole lot was linked by satellite to more than 700 cinemas and other venues in 63 countries, with a total audience of more than a million people.

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REVIEWS

“An irresistible David and Goliath tale... you can’t help but cheer along” - Seattle Times
An irresistible David and Goliath tale... you can’t help but cheer along Seattle Times
An irresistible David and Goliath tale... you can’t help but cheer along Seattle Times
An irresistible David and Goliath tale... you can’t help but cheer along Seattle Times
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BASICS

  • Date of Release: 2009
  • Date of Start: 2004
  • Director: Franny Armstrong
  • Starring: Pete Postlethwaite
  • Credits: complete list
  • Production Company: Spanner Films / Passion Pictures
  • Run Time: 89 mins
  • Original Language: English + French/Arabic Subtitles
  • Language Versions: 32 subtitled
  • Rating: 12A (UK)
  • Locations: UK, The Alps, Nigeria, New Orleans, Jordan, India

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PHOTOS

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300+ short films
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TIMELINE

  • July 2002 Franny drunkenly thought of the idea
  • 14th December 2004 Crowd-funding launched at Soho event
  • 15th June 2005 First day of doc shooting at airshow in Paris (didn't end up in the film)
  • 11 June 2007 Last day of doc shooting as Piers loses windfarm battle (did end up in the film)
  • March 2007 Test screenings result in dramatic decision to add drama strand
  • 24th Jan 2008 One day drama shoot with Pete Postlethwaite
  • 24th May 2008 Triumphant crew screening, everyone cries
  • 24th June 2008 Sign to top sales agent Celluloid Dreams at La Rochelle film market
  • 11 November 2008 Win Grierson award (v prestigious)
  • 2 December 2008 Rejected by Sundance Film Festival
  • 15 March 2009 Solar-powered, Guinness World Record-winning UK Premiere in Leicester Square
  • 20 March 2009 UK cinema release = No 1 at box office
  • 22 May 2009 Launch of Indie Screenings revolutionary local distribution model
  • 19 August 2009 Joint Australian & NZ premiere, linked by satellite
  • 1 September 2009 Launch of 10:10 at the Tate Modern
  • 21 Sept 2009 Global Premiere launches Stupid to a million people in 63 countries
  • 24 October 2009 Indie Screenings passes 1,000 screenings mark & launches internationally
  • October 2009 DVD goes on sale
  • December 2009 TV screenings in UK (BBC), Finland, Norway, Netherlands & Belgium to coincide with Copenhagen
  • 9-19 December 2009 The Stupid Show webcast every night from Copenhagen
  • January 2010 Crowd-funders and crew paid first installment of their share of Stupid profits
  • 16 April 2010 Stupid broadcast on Discovery Channel in USA
See the complete Spanner timeline going back to 1995»

AWARDS

Jury Special Mention

Middle East International Film Festival 2009

Awards For Environmental Excellence

Green Personality of the year 2009 - Franny Armstrong

Best Investigation of Environmental Issues

Sun Child Festival 2009

Best Feature

HIFF 2006

Green Award

Grierson Awards 2008

Achievement of The Year

ITV Women in Film and TV 2009