CommInsure staff and managers are being instructed to call "key clients", dealer groups and advisers to smooth over any concerns about a potential sale of the division.
An internal memo, obtained by Street Talk, said the unit's managers would meet with all CommInsure staff this morning.
The memo authored by CommInsure managing director Helen Troup said the bank would "provide support materials to our customer facing staff to answer queries that may come from our customers."
Commonwealth Bank of Australia on Wednesday confirmed that it was in discussions with potential buyers of the bank's life insurance businesses in Australia and New Zealand, as revealed by Street Talk in July. CBA said that it would consider all its options including retaining the business and reinsurance arrangements.
Following, CBA handing down a $9.9 billion annual profit, staff are being pitched two messages on the CommInsure unit.
Troup said insurance and retirement "remains core" to CBA's vision. She also noted that while the strategic review was "potentially unsettling" it remained business as usual.
"It is important that we do not allow this process to distract us from meeting the needs of our customers and continuing to the work underway to deliver simple and seamless solutions for our customers," Troup said.
