'Had I known at the time, I would have created merry hell to secure my return to full-time football. It was only many years after I had finished as a football player that I even learned of the bid from Sean Fallon, Jock's old assistant.
'Things began to change after that,' he recalls. 'I parked my car outside a primary school in Greenock one day and young boys were playing football in the playground. One of the lads scored a screamer past the obligatory fat kid in goals. And as I turned the lock in my car door, I heard the shout, "And Ritchie scores!" I thought he was taking the piss. He wasn't, the kid hadn't even seen me. But at that time my reputation was growing all over the place. I was being recognised everywhere I went, from Laurencekirk to Lochee.'
What had also changed was Ritchie's attitude. The good habits bred at Celtic had flown out of the window to be replaced by heavy drinking, major gambling and a 40-a-day nicotine addiction. By his own admission, he played many of his best - and worst - games nursing a hangover. Friday night sessions in the Windmill Tavern in Lanarkshire would be followed on Saturday morning by a panicked search for the family car, a missing wallet and a phone call to an obliging teammate to get him to Greenock for the prematch meal, where manager Benny Rooney would be pacing around a hotel foyer checking his watch.
'I always remember Johnny Goldthorpe driving me to training at Morton one evening in our promotion season in 1978.
'Johnny was 32, had been a good pro and knew a thing or two. I had always looked up to him until the day he turned to me in the car and said, "You'll not last until you're 27 in this game."
'I was angry, furious in fact. I wasn't having that, not even from Johnny Goldthorpe. I was only in my early twenties at that time and I was flying. I was scoring goals, winning rave write-ups and was the best player in the country. What did this old fella know? Well, one thing he did know was the smell of drink - and I was in that car passenger seat steaming drunk. I'd been drinking all afternoon, and some of the morning as well. And that wasn't especially unusual for me. I'd still be stinking of drink when I played games. And somehow I was still scoring goals.
' "I'll do whatever the f*** I want," summed up my attitude best.
'Big Jock Stein had told me towards the end of my time at Parkhead - because I had begun to develop an opinion - that the best thing I could do was take the cotton wool out of my ears and shove it in my f****** mouth.
'Don't get me wrong, I enjoyed every minute of all that. I didn't do it to blot out any pain or any crap like that. But I saw no need to change. I had been boozing, gambling and doing whatever and we had still gone to the top of the league.'
Morton finished seventh in the Premier League that season, after leading before Christmas. Part-time football remained a constant despite promises from the chairman, Hal Stewart, to go full-time. To the more ambitious members of the playing staff, it was a betrayal.
Desperate to play for Scotland and increase basic earnings of £50 a week bolstered by a new contract and an afternoon job as a Morton Lottery Ticket salesman, however, Ritchie wanted out. With his gambling now out of control, he needed out.