Daniel Franklin, Executive Editor, The Economist, key takeaways from the Cannes Lions Festival of Creativity 2017
Our Brands
More than just a magazine, The Economist Group is a broad media company creating text, audio, visual and live experiences for business and opinion leaders.
Insights For Marketers
1843, the culture, ideas and lifestyle magazine from The Economist, celebrates its first year with 40% year-on-year increase in advertising.
Catching the eyes of The Webbys and more.
Marketing Capabilities
With access to a powerful audience of affluent business and opinion leaders, The Economist Group creates effective advertising programmes by connecting the dots between customised content, live experiences and advertising.
Marketing Solutions
From affluent consumers to influential business decision-makers, The Economist Group has an array of successful case studies showing how you can address and engage with hard-to-reach audiences.
Audi Presence Redefined
Series of engaging conversations around the intersection of technology and entrepreneurship hosted on Economist.com.
DuPont Global Food Security Index
Interactive data tool that allows users to explore the core issues of food security across 107 countries and 27 unique indicators.
SAP Corporate Expectations Barometer
Web-based utility that provided executives with the ability to compare their confidence levels on the state of the economy with those of their peers.
UPS Trade Horizons
Customised, event-based thought-leadership programme on how to expand business globally.
Jaeger-LeCoultre Timeless Breakthroughs
Elegant storytelling experience that leveraged our full suite of digital platforms to engage readers in a walk through the story of time
GE Look ahead
A daily content programme promoting the GE Works platform across digital and social media.