Getting started with Pages
Here’s how to set up a Facebook Page and run it.
What you need to create a Facebook Page
A Page name
Use a name that people will search for, like your business name.
A call to action
What do you want people to do when they come to your page?
Create your Page
![Facebook Page creation interface on desktop](http://web.archive.org./web/20170725190154im_/https://scontent.fsjc1-3.fna.fbcdn.net/v/t39.2365-6/14373562_1412547778758666_7945070107481341952_n.jpg?oh=2f479a3c316e950e06d1764c099c832b&oe=5A09CDFA)
Set up your Page by selecting a category, entering your business information, uploading photos and adding a call-to-action button. Creating a Page takes only a few minutes.
Want to convert a Facebook profile into a business Page?
Add features
You can turn on messaging for your Page so people can send private messages to your business to ask questions, get in touch or make suggestions.
To make your Page more useful for people, you can also add special content to your Facebook Page, to display your food or drink menu, list your services or showcase your products with a shop section.
![Facebook Page interface on mobile with messaging turned on](http://web.archive.org./web/20170725190154im_/https://scontent.fsjc1-3.fna.fbcdn.net/v/t39.2365-6/14394530_1108250839263955_9100910832639803392_n.jpg?oh=d3f2d32119a7903ad080597d16d8ceab&oe=5A0877BA)
Promote your Page
![Facebook Page interface on mobile and how to invite friends](http://web.archive.org./web/20170725190154im_/https://scontent.fsjc1-3.fna.fbcdn.net/v/t39.2365-6/14373900_1333451450028880_5726531512673763328_n.jpg?oh=bb80ca7d825becfbeac31bef8b7f29bd&oe=59FB250C)
Once your Page is set up, invite your customers and contacts to connect with you there to get in touch and keep up with what’s going on.
Publish content
Sharing photos and updates keeps your Page fresh for visitors and helps you keep in touch with customers. You can extend the reach of your posts beyond your Page followers by boosting your posts and selecting the people you want to connect with.
![Facebook Page mobile interface: creating a post](http://web.archive.org./web/20170725190154im_/https://scontent.fsjc1-3.fna.fbcdn.net/v/t39.2365-6/14429687_1775167652747945_7495557030690684928_n.jpg?oh=07cd245606fc4faed19afeaafc4e48fc&oe=5A0B81E1)
Measure and manage
![Ads Manager interface on desktop](http://web.archive.org./web/20170725190154im_/https://scontent.fsjc1-3.fna.fbcdn.net/v/t39.2365-6/14398892_1161747660558122_905070976453050368_n.jpg?oh=0cd6a72737f756ae077059786558b8ea&oe=59FD7D53)
Once your Page is created and you're publishing posts, you can use Page Insights to track how many people you’re reaching, which content they respond best to, how many people took action and more. Seeing how your Page is performing can help you further define your content strategy and understand how your Page helps you accomplish your business goals.
Start telling people about your business.
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![Facebook for Business](http://web.archive.org./web/20170725190154im_/https://scontent.fsjc1-3.fna.fbcdn.net/v/t39.5312-6/13331180_973624636085058_1914526921_n.jpg?oh=468c07710b27d7eaaf96477f3feae9f2&oe=59F7EE11)
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