View Ad Product Site Matrix
DIGITAL
Cross Device
Behavioural Targeting
Target specific demographic groups that display desired behaviours.
DRX
A range of mass reach, cross-screen direct response solutions.
Cascade Native Driver
Technical specifications for native content driver Cascade.
Brand Discover quiz
A Native Advertising format that allows advertisers to reach audiences with highly engaging brand content.
Brand Discover infographic
A Native Advertising format that allows advertisers to reach audiences with highly engaging brand content.
Brand Discover remix
A Native Advertising format that allows advertisers to reach audiences with highly engaging brand content.
Brand Discover pictory
A Native Advertising format that allows advertisers to reach audiences with highly engaging brand content.
Brand Discover shorticle
A Native Advertising format that allows advertisers to reach audiences with highly engaging brand content.
Brand Discover Article
A Native Advertising format that allows advertisers to reach audiences with highly engaging brand content.
Brand Discover
A Native Advertising format that allows advertisers to reach audiences with highly engaging brand content.
Standard Close Button Guide
Standard approaches to terminate digital ad formats.
Desktop
Digital Advertising Guidelines
Building, Hosting, Reporting and Lead Times
Desktop Sushi Train
Technical specifications for the Desktop Sushi Train.
Gutters
Technical specifications for Gutters.
IAB Billboard
Technical specifications for IAB Billboard.
Mise en Skin
Technical specifications for Mise en Skin.
OTP
Technical specifications for OTP aka Over The Page.
Standard Banner Ads
Technical specifications for Standard Desktop Banner Ads.
Superking Gutters
Technical specifications for Superking Gutters.
Text and Image based advertorials
Technical specifications for Text and Image based advertorials.
Content Half Page
Technical specifications for Content Half Page.
Tablet
Tablet Advertising Guidelines – Masthead
A comprehensive overview.
Tablet Advertising Guidelines – BRW & amp SMI
Comprehensive overview.
Article and weather inline ads for tablets
Technical Specifications.
Tablet Full Page Custom 3rd Party Build – Masthead
Technical specifications.
Tablet Full Page Image & amp Video Sushi Train – Masthead
Technical specifications.
Tablet Full Page Static – Masthead
Technical specifications.
Tablet Full Page Video – Masthead
Technical specifications.
Smartphone
Smartphone Celtra Miniscroller
Technical specifications for the Celtra Interscroller
Smartphone Playground XYZ SuperSkin
Technical specifications for the Celtra Interscroller
Smartphone Celtra Interscroller
Technical specifications for the Celtra Interscroller
Smartphone Expanding Banner
Technical specifications for Smartphone expanding banners.
Smartphone Adhesion Banner
Technical specifications for Smartphone adhesion banners.
Smartphone Creatives
Technical specifications for Smartphone banners.
Smartphone Breakup
Technical specifications for The Breakup
Smartphone Eclipse
The Eclipse advertising unit in Weatherzone’s iPhone, Android and iPad apps.
Smartphone Full Page Rich Media
Technical specifications for Full page rich media.
Smartphone OTP
Technical specifications for Over The Page ad
Smartphone Sushi Train
The content is housed on a rotating carousel.
Smartphone Breakup Content
Technical specifications for Smartphone Breakup Content
Smartphone Superhero Tango
Technical Specifications for Superhero Tango
Video
Full Page Video Countdown
In-page banner with teaser video.
In-stream Video VAST / VPAID
In-stream video advertising
Streaming Mrec
Present video commercials in a standard in-page banner.
EDMs
Newspaper
Advertising Specifications for Metropolitan Newspapers
Print specification to assist the preparation and creation of PDF files for advertising use.
Advertising Specifications for the Financial Review
Technical Specifications.
Deadlines for Financial Review and AFR Weekend
Booking and material deadlines.
Deadlines for SMH and The Sun-Herald
Advertising booking and material deadlines.
Deadlines for The Age and The Sunday Age
Advertising booking and material deadlines.
Delivery Methods for National & Metro Papers
Print advertising material delivery channels
Ad Specifications for Fairfax Community Newspapers
Technical Specifications.
Advertising Specifications for The Canberra Times
Technical Specifications.
Inserts
Insert Specifications for the AFR
Technical Insert Specifications.
Insert specifications for The Age
Technical Insert Specifications.
Insert Specifications for The Sydney Morning Herald & amp Sun-Herald
Technical Insert Specifications.
Magazine
AFR Magazine
Ad specification for AFR Weekend
Boss Magazine
Ad specifications for Boss Magazine
Good Weekend Magazine
Ad specifications for Good Weekend Magazine
Life & Leisure – Sophisticated Traveller and Luxury
Ad specifications.
Smart Investor
Ad Specifications for Smart Investor
Sunday Life
Ad specifications for Sunday Life.