Preference

A preference is a technical term in psychology, economics and philosophy usually used in relation to choosing between alternatives: someone has a preference for A over B if they would choose A rather than B.

Psychology

In psychology, preferences could be conceived of as an individual’s attitude towards a set of objects, typically reflected in an explicit decision-making process (Lichtenstein & Slovic, 2006). Alternatively, one could interpret the term “preference” to mean evaluative judgment in the sense of liking or disliking an object (e.g., Scherer, 2005) which is the most typical definition employed in psychology. However, it does not mean that a preference is necessarily stable over time. Preference can be notably modified by decision-making processes, such as choices (Brehm, 1956; Sharot, De Martino, & Dolan, 2009), even unconsciously (see Coppin, Delplanque, Cayeux, Porcherot, & Sander, 2010).

Economics

In economics and other social sciences, preference refers to the set of assumptions related to ordering some alternatives, based on the degree of happiness, satisfaction, gratification, enjoyment, or utility they provide, a process which results in an optimal "choice" (whether real or imagined). Although economists are usually not interested in choices or preferences in themselves, they are interested in the theory of choice because it serves as a background for empirical demand analysis.

L'Oréal

L'Oréal S.A. is a French cosmetics and beauty company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the world's largest cosmetics company and has developed activities in the field of cosmetics, concentrating on hair colour, skin care, sun protection, make-up, perfumes and hair care, the company is active in the dermatology, toxicology, tissue engineering, and biopharmaceutical research fields and is the top nanotechnology patent-holder in the United States. The company is a component of the Euro Stoxx 50 stock market index.

History

In 1909, Eugène Paul Louis Schueller, a young French chemist of German descent, developed a hair dye formula called Auréale. Schueller formulated and manufactured his own products, which he then sold to Parisian hairdressers. On 31 July 1919, Schueller registered his company, the Société Française de Teintures Inoffensives pour Cheveux (Safe Hair Dye Company of France). The guiding principles of the company, which eventually became L’Oréal, were research and innovation in the field of beauty. In 1920, the company employed three chemists. By 1950, the teams were 100 strong; that number reached 1,000 by 1984 and is nearly 20,000 today.

Do You

Do You may refer to:

See also

Bianca Balti

Bianca Balti (born 19 March 1984) is an Italian model.

Career

Balti was first booked for the cover of L'Officiel, shot by Alexi Lubomirski. Her first notable advertisement campaign came for Dolce & Gabbana. She has appeared on the covers of many fashion magazines, including Vogue, Harper's Bazaar, W, Cosmopolitan, and Marie Claire, as well as men's magazine Playboy. Her campaigns include Roberto Cavalli, Donna Karan, Christian Dior, D&G, Valentino, Armani Jeans, Missoni, Rolex, Guess?, Paco Rabanne, Anna Molinari, Guerlain, Revlon, La Perla, Cesare Paciotti, Mango, and Thierry Mugler.

She also appeared in the Victoria's Secret Fashion Show 2005 and in their catalogs.

Since the spring/summer 2005 fashion shows, she has appeared shows for designers such as Shiatzy Chen, Karl Lagerfeld, Gianfranco Ferré, Marc Jacobs, Alexander McQueen, Givenchy, Zac Posen, Hermès, John Galliano, Gucci, Fendi, Prada, Valentino, Missoni, Chanel, Christian Dior, Versace, Oscar de la Renta, Narciso Rodriguez, Ralph Lauren, and Carolina Herrera, Victoria's Secret.

Thank You

"Thank you" is a common expression of gratitude. It often refers to a thank you letter, a letter written to express appreciation.

Thank You or Thank U may also refer to:

Film and television

Albums