Maximize revenue and achieve massive scale with Google's ad solutions. Whether you're looking to grow your audience or monetize your content, Google can connect you with the widest audiences across screens — worldwide.
Make money on the web and mobile web
Make money with apps
![](http://web.archive.org./web/20170717041951im_/https://developers.google.com/ads/images/dclk-logo-mark-128px.png)
Tap into the DoubleClick platform
Get started today with our free ad management solution that helps growing publishers sell, schedule, deliver, and measure all of their digital mobile ad inventory.
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Mobile Ad Mediation
AdMob's best-in-class mediation service allows you to run other mobile ad networks through the AdMob platform to simplify your ad operations, improve competition, and earn more, for free.
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In-app Purchases and Subscriptions
Sell digital content from inside your applications, such as standard in-app products (one-time billing), or Subscriptions (recurring, automated billing).
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Interactive Media Ads
Display linear, non-linear, and companion ads in videos and games. Integrate with DFP, AdSense for Video (AFV) ads and AdSense for Games (AFG) ads, VAST ads from a third-party ad server, or Ad Exchange for Video.
![](http://web.archive.org./web/20170717041951im_/https://developers.google.com/ads/images/logo_firebase_color_2x_web_48dp.png)
Firebase
Firebase is a mobile platform that helps you quickly develop high-quality apps, grow your user base, and earn more money. Firebase is made up of complementary features that you can mix-and-match to fit your needs. Firebase includes Firebase Analytics, a free and unlimited analytics solution.
Make money on the web and mobile web
![](http://web.archive.org./web/20170717041951im_/https://www.gstatic.com/images/icons/material/product/2x/shopping_48dp.png)
Google Shopping
Show online shoppers images and details about your products to drive traffic to your website or store.
Promote and manage cross-platform campaigns
![](http://web.archive.org./web/20170717041951im_/https://www.gstatic.com/images/icons/material/product/2x/adwords_48dp.png)
AdWords
Drive app installs, engagements, and traffic to your website from across the globe through AdWords.
![](http://web.archive.org./web/20170717041951im_/https://developers.google.com/ads/images/android_pay_logo_rgb_fc_light.png)
Android Pay
Increase conversions by streamlining your purchase flow on mobile apps and websites. Engage your customers with instant-buy offers, loyalty programs, and other objects stored in Android Pay.
![](http://web.archive.org./web/20170717041951im_/https://www.gstatic.com/images/icons/material/product/2x/play_48dp.png)
Google Play
Promote your free and paid applications to Android users.
![](http://web.archive.org./web/20170717041951im_/https://developers.google.com/ads/images/dclk-logo-mark-128px.png)
DoubleClick Ad Exchange
Optimize your media inventory and maximize ad revenue with best-in-class digital management.
![](http://web.archive.org./web/20170717041951im_/https://developers.google.com/ads/images/dclk-logo-mark-128px.png)
DoubleClick for Publishers
Use the DFP ad management solution to build applications to manage inventory, create orders, pull reports, and more.
![](http://web.archive.org./web/20170717041951im_/https://developers.google.com/ads/images/custom-search-icon.png)
Custom Search Ads
Monetize search results in your site, mobile site or mobile application just like Google. By adding just a few lines of code, we can match our highly targeted ads with your search results. You control the look and feel; we deliver the ads.
![](http://web.archive.org./web/20170717041951im_/https://developers.google.com/ads/images/tag-logo.png)
Google Tag Manager
Conveniently manage tags (such as tracking and marketing optimization JavaScript tags) on your site or mobile app.
![](http://web.archive.org./web/20170717041951im_/https://developers.google.com/ads/images/conv-track-icon.png)
Conversion Tracking & Remarketing
Measure the effectiveness of your mobile app install and app engagement campaigns. Then reach existing users with ads to re-engage them with your app, driving even more conversions.
![](http://web.archive.org./web/20170717041951im_/https://developers.google.com/ads/images/app-ind-icon.png)
App Indexing
App Indexing for Search lets Google index mobile apps just like websites. Deep links to your Android app appear in Google Search results.
Automate your advertising
![](http://web.archive.org./web/20170717041951im_/https://www.gstatic.com/images/icons/material/product/2x/adwords_48dp.png)
AdWords API
Build applications to more efficiently manage large or complex AdWords accounts and campaigns with the AdWords API.
![](http://web.archive.org./web/20170717041951im_/https://www.gstatic.com/images/icons/material/product/2x/adwords_48dp.png)
AdWords Scripts
Automate simple and frequent account-level tasks, such as pausing low performing keywords or scheduling ads for special events. AdWords scripts enable you to accomplish a lot with a little JavaScript.