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#PublisherTips: Building Your Network from the Ground Up

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By Jasmine Perrier, Founder and Editor in Chief of Grumpy Magazine

I remember my publishing debut almost a year ago — I had just graduated from high school when I founded Grumpy Magazine. I wanted a French publication dedicated to entertainment and fashion, and dreamed about introducing inspiring, well-known figures and talents in these industries through authentic interviews. Deep down, I was aware that I was probably too ambitious from the very beginning, but maybe I was influenced by the saying ‘‘nothing ventured, nothing gained.” Despite any misgivings or concerns, I remembered I set out to find as many publicists and managers’ addresses as possible to start sourcing the very first official interviews for Grumpy Magazine.

As a newbie, my problem was that I knew no one in the business, and living in a very small town in the French countryside made it even harder. Catching the attention of established professionals is tough when you’re new because you might not have anything concrete to prove your legitimacy yet and there are other editors and publishers that already have a strong following. Having a very limited public presence doesn’t make things easier since, nowadays, we know how the statistics and the number of followers you have on social networks can play a significant role in how others perceive you.

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Celebrate Great Outdoors Month With These 5 Publications

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Originally posted by havetentwilltravel

Lace up your hiking boots and spray on some sunscreen because June is Great Outdoors Month! Here at issuu, we’re celebrating the beauty of the outdoors with a few of our favorite publications that inspire us to explore the world in which we live. Sure, the month may be nearly over, but that won’t stop us from appreciating all of Earth’s natural wonders.

1. National Geographic

Perhaps the most prominent of outdoors magazines, National Geographic certainly does not disappoint with its most recent Active Adventures Travel Catalog. From dog sledding in Sweden to safaris in South Africa, get inspired to plan your next great adventure.

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How to Plan the Perfect Cover Shoot

By Giselle Melendres
Editor in Chief, Mad Sounds Magazine

You often hear the expression “don’t judge a book by its cover,” but this piece of advice is not always applicable, especially in the way we view magazines. Magazines, unlike books, are often publications heavily centered around their visual content, and their covers tend to be one of the most important selling points. As the editor of Mad Sounds Magazine, I’ve found that our issues with the “best” covers receive the highest amount of reads and engagement. After all, a great cover should be able to connect to the reader, be a visual portrayal of what your magazine represents as a brand and give a clear vision as to what the issue or magazine is about.

There are a few steps I always consider when planning a shoot that may help your cover shoot go off without a hitch.

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Mad Sounds Issue 24 - Suburban Wonderland featuring The Heirs

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5 Publications to Kick Off Pride Month

We’ve got a lot to be proud of … namely five amazing publications that detail the history, culture and celebration of the LGBT+ experience. This June, during LGBT Pride Month, while thousands of people congregate in cities across America to celebrate the LGBT+ community, spend some time perusing and learning from these publications and the many more in our LGBT+ stack.

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Originally posted by clinicallymoi

 1. LGBT History Month Magazine

Created in association with the LGBT organizations Stonewall and National Student Pride, this magazine features articles on LGBT history across Europe, as well as interviews with important figures in the LGBT community. Both informative and interesting, you really can’t go wrong with this magazine.

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Building Your (Instagram) Brand with Atlas Magazine

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By Megan Breukelman, Co-founder and Editor in Chief of Atlas Magazine

Instagram has quickly evolved over the last few years from a social networking platform for sharing blurry, over-filtered images of your day-to-day routine to an essential marketing platform for brands and individuals alike. Although we smirk and reminisce about the days of old with Valencia and X-Pro, these humble beginnings have built a platform unlike any other available today. With over 700 million registered users, and approximately 400 million daily active users, there is an expansive audience on Instagram with which to connect. So why not start using it to your advantage?

For publications, marketing yourself on Instagram is a bit different than the approach that a product or blogger would take. It’s easy to say “Okay, let’s market on Instagram,” but what is the best approach to marketing for your publication that will feel authentic? The most important preliminary step is to identify your niche — the focus of your publication. If you are an interior design magazine, for example, you’re probably better off not spending time and resources engaging with food-stagrams.

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We Redesigned issuu Find in Publication – Search Away!

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Our redesigned issuu Find in Publication feature is available today to help you search and quickly find text inside issuu publications.

Click the magnifying glass icon in the bottom right corner of the publication to begin your search. Simply enter the word or words you’re searching for, and your results will be highlighted throughout the publication — even if they’re rendered in script-style fonts or sideways text.

Check it out in action:

Whether you’re searching for a favorite product in a catalog or trying to find your byline in a 200-page magazine, Find in Publication is one more beautiful detail that shows why issuu has the best digital-reading experience anywhere.

Find something great to read and search away!

Search Anything