Peugeot 208

The Peugeot 208 is a supermini car (B-segment) produced by the French automaker Peugeot and unveiled at the Geneva Motor Show in March 2012. The first 208 models were three door hatchbacks produced in 2011 at the company's new plant in Slovakia. In June 2012, as five door hatchbacks became available, production of the 208 also commenced at Peugeot's French plants at Mulhouse and at Poissy.

Specification and design

The 208, developed under code name "A9", is built on the PSA PF1 platform and the weight is to be reduced by 173 kg (110 kg on average) compared with the 207 and still offer more space than the predecessor. The boot offers 285 L (10 cu ft) (VDA) of space, 15 L (1 cu ft) more than the 207, and the leg room in the rear seat increases 5 cm (2 in). The design was led by Pierre Authier, with Sylvain Henry as exterior designer.

The interior design is by Adam Bazydlo and the colour and trim is by Marie Sanou. The car will feature a tablet computer-like screen and panoramic glass roof surrounded by LED lights. The car is relatively aerodynamic with a drag coefficient, C_d, of 0.29.

208

Year 208 (CCVIII) was a leap year starting on Friday (link will display the full calendar) of the Julian calendar. At the time, it was known as the Year of the Consulship of Aurelius and Geta (or, less frequently, year 961 Ab urbe condita). The denomination 208 for this year has been used since the early medieval period, when the Anno Domini calendar era became the prevalent method in Europe for naming years.

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Peugeot

Peugeot (US /puːˈʒoʊ/; UK /ˈpɜːrʒoʊ/; French pronunciation: ​[pøʒo]) is a French cars brand, part of PSA Peugeot Citroën.

The family business that preceded the current Peugeot company was founded in 1810, and manufactured coffee mills and bicycles. On 20 November 1858, Émile Peugeot applied for the lion trademark. Armand Peugeot built the company's first car, an unreliable steam tricycle, in collaboration with Leon Serpollet in 1889; this was followed in 1890 by an internal combustion car with a Panhard-Daimler engine. Due to family discord, Armand Peugeot in 1896 founded the Société des Automobiles Peugeot.

The Peugeot company and family are originally from Sochaux, France. Peugeot retains a large manufacturing plant and Peugeot museum there. In February 2014, the shareholders agreed to a recapitalisation plan, in which Dongfeng Motors and the French government each bought a 14% stake in the company.

Peugeot has received many international awards for its vehicles, including four European Car of the Year awards. In 2013 and 2014, Peugeot ranked the second lowest for average CO₂ emissions among generalist brands in Europe, the Renault car maker group being ranked first, with 114.9g CO₂/km. Peugeot is known as a very reliable brand, citing how its 1950s and 1960s models are still running in Africa and Cuba in the 2010s, where Peugeot is called "the lion".