Seru

Seru is a town in south-eastern Ethiopia. Seru is also capital of one of the 22 districts of Arsi zone, Located in the Arsi Zone of the Oromia Region, this town has a latitude and longitude of 07°40′N 40°12′E / 7.667°N 40.200°E / 7.667; 40.200 with an elevation of 2302 meters above sea level. It is the administrative center of Seru woreda. It is bordered by Amigna district in the north and northwest, Robe district in west and southwest, Bale Zone in the south and southeast and west Hararghe in the east. Having the total area of 2412km2 it is the largest district from the zone (11.48%). Seru district has 32 peasant association of which 2 (Seru Abas and Bele) are urban administrative units. Seru Abas town is the capital of the district, located at 297 km from Finfine and 172 km from zonal capital, Asella town.

According to the information obtained from elder persons, Seru was recognized as a district 90 years a go. There were no written documents and reliable oral tells about the precise meaning of the word Seru. Based on information from local elders, the name of the town Seru originated from Afaan Oromo Seera which is means rule and norm. Thus the term Seru is to indicate aplace where rules and norms are discussed about. The elders commonly say Seeruun Seera qabdi in Afaan Oromo which means the town Seru got rules and norms.

Music video

A music video or song video is a short film integrating a song and imagery, produced for promotional or artistic purposes. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings. There are also cases where songs are used in tie in marketing campaigns that allow them to become more than just a song. Tie ins and merchandising could be used in toys are marketing campaigns for food and other products. Although the origins of music videos date back to musical short films that first appeared in the 1920s, they came into prominence in the 1980s when MTV based their format around the medium. Prior to the 1980s, these works were described by various terms including "illustrated song", "filmed insert", "promotional (promo) film", "promotional clip", "promotional video", "song video", "song clip" or "film clip". Since the creation and increased popularity of YouTube, mainstream artists now promote new music videos by releasing trailers of short promos on the site for their upcoming song and music video. Consequentially, YouTube has been converted into a social media platform for celebrities and artists to market themselves to their fans and audiences.