There’s power in the “local flag” of newspapers. After all, that market has probably been there 100-200 years. Yet, local newspapers are limited. In some areas, the efficiency and quality of their...Read more
We recently interviewed Simon Sarahs, who has been the Digital Display Director at Newsquest in London. Simon explained why local media executives shouldn’t be so quick to downplay what they offer....Read more
Traditional media has skipped over something very important for quite some time: engaging their customers. Instead of just bringing something to market because somebody in the newsroom or in...Read more
Today’s newspaper sales department needs to be far more sophisticated than in the past. Sales is the frontline of your army. With all the products/services in their arsenal, there’s a lot for them to...Read more
Our new podcast, The Local Media Executive, is now live and available on iTunes! The podcast, hosted by OwnLocal founder and CEO Lloyd Armbrust, is all about helping local media companies...Read more
