Brand

A brand (or marque for car model) is a name, term, design, symbol or other feature that distinguishes one seller's product from those of others. Brands are used in business, marketing, and advertising. Initially, livestock branding was adopted to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron.

In accounting, a brand defined as an intangible asset is often the most valuable asset on a corporation's balance sheet. Brand owners manage their brands carefully to create shareholder value, and brand valuation is an important management technique that ascribes a money value to a brand, and allows marketing investment to be managed (e.g.: prioritized across a portfolio of brands) to maximize shareholder value. Although only acquired brands appear on a company's balance sheet, the notion of putting a value on a brand forces marketing leaders to be focused on long term stewardship of the brand and managing for value.

Barack Obama

Barack Hussein Obama II (US ⁱ/bəˈrɑːk huːˈseɪn oʊˈbɑːmə/; born August 4, 1961) is an American politician serving as the 44th President of the United States, the first African American to hold the office. Born in Honolulu, Hawaii, Obama is a graduate of Columbia University and Harvard Law School, where he served as president of the Harvard Law Review. He was a community organizer in Chicago before earning his law degree. He worked as a civil rights attorney and taught constitutional law at University of Chicago Law School between 1992 and 2004. He served three terms representing the 13th District in the Illinois Senate from 1997 to 2004, and ran unsuccessfully in the Democratic primary for the United States House of Representatives in 2000 against incumbent Bobby Rush.

In 2004, Obama received national attention during his campaign to represent Illinois in the United States Senate with his victory in the March Democratic Party primary, his keynote address at the Democratic National Convention in July, and his election to the Senate in November. He began his presidential campaign in 2007 and, after a close primary campaign against Hillary Rodham Clinton in 2008, he won sufficient delegates in the Democratic Party primaries to receive the presidential nomination. He then defeated Republican nominee John McCain in the general election, and was inaugurated as president on January 20, 2009. Nine months after his inauguration, Obama was named the 2009 Nobel Peace Prize laureate.

Chris Hedges

Christopher Lynn "Chris" Hedges (born September 18, 1956) is an American journalist, activist, author, and Presbyterian minister. Hedges is also known as the best-selling author of several books including War Is a Force That Gives Us Meaning (2002)—a finalist for the National Book Critics Circle Award for Nonfiction—Empire of Illusion: The End of Literacy and the Triumph of Spectacle (2009), Death of the Liberal Class (2010), the New York Times best seller, written with cartoonist Joe Sacco, Days of Destruction, Days of Revolt (2012), and his most recent Wages of Rebellion: The Moral Imperative of Revolt (2015).

Hedges is currently a host for the television program Days of Revolt on TeleSUR and The Real News, is a columnist for the progressive news and commentary website Truthdig, a senior fellow at The Nation Institute in New York City, and a contributing author for OpEdNews. He spent nearly two decades as a foreign correspondent in Central America, the Middle East, Africa, and the Balkans. He has reported from more than fifty countries, and has worked for The Christian Science Monitor, NPR, Dallas Morning News, and The New York Times, where he was a foreign correspondent for fifteen years (1990–2005).

Russell Brand

Russell Edward Brand (born 4 June 1975) is an English comedian, actor, radio host, author, and activist.

Beginning his career as a stand-up comedian and later becoming an MTV presenter, Brand first achieved notoriety in 2004 as the host of Big Brother's Big Mouth, a Big Brother spin-off. In 2007, he had his first major film role in St Trinian's, and the following year he landed a major role in the romantic comedy-drama Forgetting Sarah Marshall; the film led to him starring in a spin off, the rock comedy Get Him to the Greek, alongside Jonah Hill in 2010. He also worked as a voice actor in the animated films Despicable Me in 2010, Hop in 2011, and Despicable Me 2 in 2013, and played the title character of the 2011 remake of the romantic comedy Arthur. In 2013, he released the successful stand-up special Messiah Complex.

Since guest editing an edition of British political weekly New Statesman in 2013, Brand has become known as a public activist and campaigner, and has spoken on a wide range of political and cultural issues, including wealth inequality, addiction, corporate capitalism, climate change, and media bias. This includes a much publicised interview with Newsnight host Jeremy Paxman in 2013, in which he disparaged the British political system as ineffectual, encouraged the British electorate not to vote, and endorsed an egalitarian revolution to replace the status quo. In 2014, Brand launched his political-comedy web series The Trews, released a book entitled Revolution, and began work on a documentary about financial inequality with Michael Winterbottom.

The Trews

The Trews are a Canadian hard rock band from Antigonish, Nova Scotia, consisting of vocalist Colin MacDonald, guitarist John-Angus MacDonald, bassist Jack Syperek, and drummer Gavin Maguire. The band is currently based in Toronto, Ontario.

History

The band started their career with the name One I'd Trouser, a line taken from a song in Monty Python h Nova Scotia, before changing their name to Trouser, and eventually The Trews. They released an EP as One I'd Trouser, and a second EP under the name The Trews.

In the early summer of 2002 the band entered Rocksearch, a high profile contest that is held annually by HTZ-FM, a St. Catharines (Southern Ontario) rock radio station. Winning the contest would prove to be their big break as they soon landed a recording contract with Bumstead Productions Ltd.

The release of their first full-length CD House of Ill Fame, soon followed in 2003. Produced by Big Sugar's Gordie Johnson, the album contained the singles "Every Inambition", "Not Ready to Go", "Tired of Waiting", "Fleeting Trust" and "Confessions". "Not Ready to Go" hit number one on Canadian rock radio and was the most played song of 2004 in that format. The band was nominated as New Group of the Year at the 2004 Juno Awards (Canadian Grammys) and "Not Ready to Go" was nominated as Single of the Year in 2005.House Of Ill Fame has been certified gold in Canada. It was re-released with a bonus live album called "the Live Cut" which featured live versions of songs taken from the album.