ADventures
Madison Avenue as we know it, is over. Traditional ad agencies and media outlets are being challenged by cord cutters and boutique social media firms hired by some of the world’s top brands and marketers. ADventures offers a glimpse into the new ecosystem of media and advertising and how trendy agencies, guerrilla marketing tactics and technology are creating new avenues.
Facebook gets initial approval to set up local unit in Indonesia: source
JAKARTA Facebook Inc has received an in-principle approval to set up a domestic unit in Indonesia, said a senior government source from the Southeast Asian nation, home to the social networking giant's fourth-largest user base.
More ADventures Headlines
'Alex Jones isn't going away,' NBC's Kelly says in defending interview
NBC's Megyn Kelly defended her heavily criticized interview with conspiracy theorist Alex Jones by saying at the start of the Sunday broadcast of her program that the man who called a 2012 Connecticut school massacre a hoax has the attention of U.S. President Donald Trump.
Group urges NBC stations not to air segment on Sandy Hook doubter
More network affiliates should join NBC Connecticut in refusing to air Megyn Kelly's interview with Alex Jones, a conspiracy theorist who has suggested that the 2012 Sandy Hook school massacre was a hoax, a gun control group said on Saturday.
ESPN announces executive reorganization
Walt Disney Co's ESPN has reorganized its top executives, promoting Connor Schell to oversee all of its content creation across digital, TV and print, ESPN President John Skipper said on Friday.
Blimp at U.S. Open golf tourney crashes in Wisconsin
ERIN, Wisconsin An advertising blimp at the U.S. Open golf tournament in Wisconsin deflated and crashed on Thursday, burning as it fell and injuring the pilot, authorities said.
France's startup scene gains traction led by state bank, Macron factor
PARIS France's corporate startup scene is gaining traction against the backdrop of booming investments by venture capital funds and high expectations for a business-friendly government under new President Emmanuel Macron.
As art flies off the walls at Basel, buyers beware, experts warn
BASEL, Switzerland "When did so many people start caring about contemporary art?" wondered Marc Glimcher, head of the Pace gallery empire, as he busily made deals at Art Basel's VIP preview this week. | Video
Verizon to incur $500 million in pre-tax costs from Yahoo deal
Verizon Communications Inc said on Thursday it expected to incur about $500 million in pre-tax expenses in the second quarter as a result of its $4.48 billion purchase of Yahoo Inc's core business.
Sky and Virgin Media join forces for targeted TV advertising
LONDON British pay-TV rivals Sky and Liberty Global's Virgin Media will team up to offer advertisers access to more than 30 million TV viewers in Britain and Ireland.
Instagram to add label for paid product endorsements
SAN FRANCISCO Photo-sharing app Instagram plans to roll out a feature on Wednesday that will make it easier to label posts as paid promotions, taking what it called a step toward transparency in an area that has drawn attention from U.S. authorities.
NBC's Megyn Kelly defends Alex Jones interview after criticism
NBC's Megyn Kelly on Tuesday defended her interview with conspiracy theorist Alex Jones, saying it was important to show why a person who calls the Sandy Hook school massacre a hoax is respected by many Americans, including President Donald Trump.
Sprint offers one-year free unlimited service aimed at Verizon users
NEW YORK Sprint Corp is offering free unlimited data, talk and text for a year in an aggressive promotion launched on Tuesday, aimed at Verizon customers in an oversaturated U.S. wireless market.
UK's Guardian newspaper to switch to tabloid format from 2018
LONDON Britain's Guardian newspaper will switch to tabloid format from early 2018, the newspaper's owner said on Tuesday, after deciding to outsource the printing of its two best-known titles in a bid to keep costs down.
Time Inc to cut 300 positions, or 4 percent of workforce: memo
NEW YORK Time Inc said on Tuesday it is eliminating 300 positions, or 4 percent of its workforce, through layoffs and buyouts, according to an internal memo reviewed by Reuters.
Champions League no longer free on German TV from 2018/19
FRANKFURT German soccer fans will have to pay to view broadcasts of any UEFA Champions League games from next year's season after Sky Plc unit Sky Deutschland secured a sub-license deal with digital sports content and media provider Perform Group.
NBC News launches digital video service to woo social media users
NEW YORK Comcast Corp's NBC News unit on Tuesday launched a digital video service that targets the growing number of viewers who get their news on social media.
Jessica Alba's Honest Co settles second labeling lawsuit
NEW YORK Honest Co, the shopping website co-founded by actress Jessica Alba, has settled a lawsuit in New York claiming it fraudulently labeled dozens of home and personal care products as natural, plant-based or chemical-free.
Business confidence plummets as political crisis grips Britain
LONDON Britain's descent into political crisis just days before Brexit talks begin has sapped confidence among business leaders and infuriated bosses who were already grappling with the fallout from the vote to leave the EU.
Tony Awards TV audience slumps without 'Hamilton'
LOS ANGELES Some six million Americans watched the Tony Awards on television on Sunday, down sharply from last year's televised ceremony when pop culture juggernaut "Hamilton" dominated the show.
Boris Johnson stresses loyalty to UK PM May in leaked text: ITV
LONDON British foreign minister Boris Johnson has urged Conservative Party lawmakers to give Prime Minister Theresa May their full support in a group text message, ITV reported on Sunday.
Hedge fund called 'greedy bastards' by Whole Foods CEO would make $300 million on sale
(Editor's Note: please be advised that headline and paragraph 7 contain language that some readers may find offensive)