One of the things I like best about playing the role of early adopter is getting the chance to test sites before they reach the general public. Sometimes, I can help guide an entrepreneur to consider new features, or suggest changes to their interface that I feel could help make the difference between confusion and success. Often, this process is done before a product launches, and at other times, it is done after the product launches, and gets iterated. But what rarely occurs is for the product to be open to the world and yet, we still don't talk about it - a position I've found myself in the last week.Last Friday, I had the opportunity to meet with a sharp entrepreneur with decades of experience launching new services. He's taken one company public and sold it, and started others. He walked me through the new service, which incorporates many of the social media tools I enjoy and use.
As he passed his MacBook Air to me in Palo Alto as we ate breakfast, I clicked through each of the tabs, and tried to find holes in the product. There were some, of course. UI issues, unexpected behavior, and complicated menus that probably weren't intuitive. But despite the issues, it was intriguing to see the incoming data manipulated and displayed and filterable in new ways. I asked my unfair share of questions and got solid responses.
Of course, I asked when the service would launch to the public, and as I planned to write about it, when any embargo would lift, so I could take a note and be ready when he was. The answer? The product is live now, with no restrictions, but... please don't write about it, as it's too early.
The combination of being open but without the option to cover is unusual. Typically, you're either open for business, or you're not, so, despite my above story, I'm not yet ready to tell you about it. When it does go live, it should be an interesting player, one that brings new ways to get connected to people and topics. I can test it, and use it, and there are no restrictions on getting in for those of you who might figure it out. But it's not yet time, and for someone who likes to help spread the word, it's an odd position to be in.
When 
Last week, 
Social Median, an online news site and social activities aggregator powered by your peers, is launching a special election site, in partnership with the 
Since its launch, 
In the A-List vs. Z-List world of social networks, the gap between those that get the lion's share of attention and those who get almost no attention can be huge. After months of participating on 
A lot of discussion is going on around the blogosphere right now about whether Twitter may not be around much longer, because they have not yet implemented a business plan and have no immediate plan for enabling access to the "firehose" of data. It's a valid concern - yet at the same time, it's beginning to go "mainstream", with the adoption of sites like 
On October 25th, 1998, during my senior year at UC Berkeley, I started my first job in Silicon Valley, as an eCommerce Analyst for 
Some days, there is a minimal amount of news and discussion. Yesterday was one of those days. Today, however, is different. In the morning, I read my feeds and had two interesting posts that will spark much discussion today.
I wanted to write a slightly different type of iPhone app review today. Instead of focusing specifically on one or two apps, I wanted to bring you with me as I walk through the tools I rely on daily as I check out the social media ‘scene.' Also, I'd like to prefix by stating that the iPhone has been an amazingly capable and flexible platform for web-based activities such as this. Not only does it work better for me than any mobile smartphone I've used in the past, but has completely replaced my trusty Nokia 770 internet tablet.
I am signed up for a lot of ‘microblogging' and other social sites, but I don't check them nearly as often as FriendFeed and Twitter. Luckily, they all have some sort of footprint on the iPhone, either via app, optimized web site, or mobile site. See the list below:
