Virgin EMI Records

Virgin EMI Records is a British record label owned by the Universal Music Group that was formed in 2013.

History

Virgin EMI Records was founded in March 2013 through the merger of Mercury Records UK and Virgin Records. It operates two distinct A&R and marketing streams—Virgin and EMI Records. Virgin EMI became one of Universal Music UK's front-line labels, alongside Polydor Records, Island Records, Decca Records, and a newly established Capitol Records UK. Mercury Records UK, which traditionally released International Island and Def Jam artists in the UK will now operate as an imprint under Virgin EMI along with Universal Island, which also released Republic Records artists in that country The new label will replace Mercury and Virgin as the releasing label in the UK, for Def Jam and Island US's international roster as well as Virgin Records America artists.

Artists

Virgin EMI's artists include The Strypes, Slaves, The Libertines, Arcade Fire, Justin Bieber, Jake Bugg, Lethal Bizzle, Pixie Lott, Chase & Status, deadmau5, Iggy Azalea, Elton John, Kevin McHale, Rihanna, Katy Perry, Emeli Sande, Paul McCartney, U2, Bon Jovi, The Vamps, Cage the Elephant, Willie Nelson, Vic Mensa, Massive Attack, Alice in Chains, Red Hot Chili Peppers, Krept and Konan, Duke Dumont and Kanye West. Furthermore, Mike Oldfield, whose Tubular Bells album launched the original Virgin Records, is also a Virgin EMI artist.

EMI Records

EMI Records Ltd, was a British record label. It was founded by the EMI company in 1972 as its flagship label and launched in January 1973 as the successor to its Columbia and Parlophone labels. The EMI label was launched worldwide.

History

An E.M.I. Records Ltd. legal entity was created in 1957 as the record manufacturing and distribution arm of EMI in the UK. It oversaw EMI's various labels companies including The Gramophone Co. Ltd., Columbia Graphophone Company Ltd. and Parlophone Record Co. Ltd. The global success that EMI enjoyed in the 1960s exposed the fact that the company had the rights to only some of its trademarks in some parts of the world, most notably His Master's Voice and Columbia, with RCA Victor Records and the American Columbia Records owning the rights to these trademarks in North America. Complicating matters was the formation by American Columbia of its own operations in the UK by purchasing Oriole Records and changing its name to that of its then parent company CBS (the legal trademark designation bearing the full name of the parent company, "Trade Mark of Columbia Broadcasting System, Inc."), and as CBS Records International becoming highly successful, a serious rival to EMI, in the UK.

Gorgon City

Gorgon City are an English garage duo, consisting of two North London producers Kye "Foamo" Gibbon and Matt "RackNRuin" Robson-Scott. Their 2013 single "Real" peaked to number 44 on the UK Singles Chart. They are also well known for their 2014 single "Ready for Your Love", which reached number 4 on the UK Singles Chart. They are currently signed to the London-based independent label Black Butter Records.

Music career

2012–13: Real EP

The duo's first collaboration The Crypt EP, featuring Navigator, Rubi Dan, and Janai, was released on 27 February 2012. One year later, on 17 February 2013, they collaborated with Yasmin for the lead track of the Real EP. The song peaked at number 44 on the UK Singles Chart and number 7 on the UK Indie Chart.

2013–present: Sirens

On 12 May 2013 they released "Intentions" featuring Clean Bandit. On 26 January 2014 they released "Ready for Your Love" featuring MNEK. The song is their highest-charting song to date, entering the UK Singles Chart at number four. On 23 March 2014, they released "There Is No Other Time", a collaborative single with indie rock group Klaxons. On 26 May 2014, they released "Here for You", the second single from their debut album. The song entered the UK Singles Chart at number seven. They produced Jess Glynne's single "Right Here", which was released on 6 July 2014. They remixed the song "Back 2 the Wild" by Basement Jaxx in August 2014 for the album Junto. The third single from their debut album, "Unmissable", premiered on MistaJam's 1Xtra show on 21 July 2014. The song entered the UK Singles Chart at number nineteen. The album, Sirens was released on 6 October 2014 and peaked at number 10 on the UK Albums Chart. A compilation album alongside Pete Tong, entitled All Gone Pete Tong and Gorgon City Miami 2015, was released on 22 March 2015. The compilation features two exclusive tracks from Gorgon City: "Sky High" and "The Terminal".

Universal Music Group

Universal Music Group, Inc. (legally known as UMG Recordings, Inc., abbreviated as UMG) is an American-French worldwide music corporation that operates as a subsidiary of Paris-based French media conglomerate Vivendi. It claims to be the largest music corporation in the world. UMG also owns Universal Music Publishing Group, which is cited as the second largest music publishing company in the world. Universal Music Group's global corporate headquarters are in Santa Monica, California, United States.

History

Early history

Universal Music was once the music company attached to film studio Universal Pictures. Its origins go back to the formation of the American branch of Decca Records in 1934. The Decca Record Co. Ltd. of England spun American Decca off in 1939.MCA Inc. merged with American Decca in 1962. The present organization was formed when its parent company Seagram purchased PolyGram in May 1998 and merged it with Universal Music Group in early 1999. However, the name had first appeared in 1996 when MCA Music Entertainment Group was renamed Universal Music Group. The PolyGram acquisition included Deutsche Grammophon which traces its ancestry to Berliner Gramophone making Deutsche Grammophon UMG's oldest unit. UMG's Canadian unit traces its ancestry to a Berliner Gramophone breakaway firm the Compo Company.

Music video

A music video or song video is a short film integrating a song and imagery, produced for promotional or artistic purposes. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings. There are also cases where songs are used in tie in marketing campaigns that allow them to become more than just a song. Tie ins and merchandising could be used in toys are marketing campaigns for food and other products. Although the origins of music videos date back to musical short films that first appeared in the 1920s, they came into prominence in the 1980s when MTV based their format around the medium. Prior to the 1980s, these works were described by various terms including "illustrated song", "filmed insert", "promotional (promo) film", "promotional clip", "promotional video", "song video", "song clip" or "film clip". Since the creation and increased popularity of YouTube, mainstream artists now promote new music videos by releasing trailers of short promos on the site for their upcoming song and music video. Consequentially, YouTube has been converted into a social media platform for celebrities and artists to market themselves to their fans and audiences.