What Would Raymi Do
Once in awhile, I use my brain for what it’s good at: persuading people that I am talented, smart, right, and good looking. In any of that order. And so. I was just recently asked my opinion on a matter. I figured why not share it with you guys too and launch a new Raymi the Minx blog feature entitled: WHAT WOULD RAYMI DO in the process. Good? Great.
Hi Raymi,
I just wanted to ask your opinion on this, do you usually see writers get refused for interviews and what does one usually do?
Attached along with this Question are a few emails that I will not disclose here but basically the question is pretty straightforward so I’ll just go ahead and answer it now. Here’s what I think.
It can happen. You need to use the right non-threatening albeit apply some pressure tone before you lose their interest and get ignored. Finding them on social (twitter/FB/LinkedIn) and approaching via that route helps cover some bases. Personally when reaching out and trying to get a response I go into it assuming I will get a YES from whomever I contact. You need to highlight the benefits first for them – why they want to make time for your needs. Do they get exposure or leads… appeal to their ego and be flattering so that they can’t help but want to be interviewed/profiled.
Basically, having a novice reaching out you will experience some hiccups if they don’t have the right PR style or know-how. People have a sense for amateurs. If the one writing the email/pitch can’t sound enthusiastic or exciting it’s hard to persuade the receiver to get on board. Then again, some are hungrier than others out there. I have seen handlers and management barring access to talent through email volleys going through multiple (accredited/connected) channels and still never get their mark. So, don’t be dismayed. It takes practise, persistence and someone who can write to get that interview. Make it as easy as possible by providing the questions ahead of time so they can answer at their leisure and circle back by the deadline you give. Bribe if necessary. Offer them the floor for 5 minutes at your next networking mixer? Lol. Hope this helps.
And there you go have a nice day.
