WHY

• With a house of brands as diverse as ours, we wanted a name that was values led – one that honored our ultimate commitment of Building Brands People Love.

WHAT

• Oath is our house of 25+ media and technology brands. When Yahoo’s in, our brands will reach over a billion people around the world.

WHEN

• Someone snitched. So now you know our name but just wait – the fun really begins Summer 2017.

HOW

• You won’t see Oath everywhere. We’ll put people and brands – ours and yours – first.